Google Ads for pest control companies
Get pest control enquiries sooner with managed Google Ads for £449 a month. We build the landing pages, track calls and forms, and move your budget towards rodent, wasp, bed bug and commercial jobs that can pay.
£449
Monthly Google Ads management
£169
Monthly AI Receptionist
£199
Care plus Receptionist bundle
12 months
Minimum monthly term
You can spend a morning removing wasps, then find your phone filled with clicks that never became enquiries. DIY Google Ads often brings searches from outside your area, people seeking free advice, or customers wanting a service you do not offer.
Search ads can put your number in front of someone with rats in the loft or a bed bug problem tonight. But the advert is only the start. The landing page, call handling and tracking decide whether that click becomes a job.
The problem
You can see visits in Google Ads while your diary stays quiet. The problem is often weak tracking, poor follow-up, or searches from people who never wanted a pest control company.
Track every call and form through to the job
A searcher in another town can use your budget before you know it. Pest control travel time quickly damages the value of a small domestic job.
Target only the towns you actually cover
Not every enquiry deserves an advert. Low-value one-off work can fill your day while commercial contracts, bird proofing and repeat treatments go elsewhere.
Prioritise services with worthwhile job values
What you get
Every plan reports in plain English every month. Everything else we offer is modular.
Clicks, priced honestly
A click only costs money. A job pays it back. This is the maths an Ads account lives or dies on, with your numbers in it.
Roughly
of estimated work from that spend every month
Get Ads managed properlyAssumes 40% of enquiries become booked jobs. Roughly back per £1 of ad spend. Estimates, not a promise; ad spend goes direct to Google.
Monthly
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
The same modules, priced lower when taken together.
£199 a month
Saves £29
£595 a month
Saves £82
£795 a month
Saves £141
The foundation
Marketing works as hard as the site it lands on. If the website needs replacing first, this is what that costs.
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
£1,995
For businesses losing work to missed calls.
Best for: Established businesses that cannot answer the phone while they are on a job.
Everything in Essentials, plus:
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.
Everything in Complete, plus:
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Quote request
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
The result
Your adverts appear when someone searches for immediate help with rodents, wasps, cockroaches or bed bugs. The page gives them a direct way to call or request a visit.
Separate campaigns bring forward customers considering bird proofing, preventative treatments or commercial contracts. You can spend less time chasing poor-fit domestic work.
Exact searches, location controls and negative keywords stop many irrelevant clicks. Regular reviews then remove terms that attract attention without producing suitable enquiries.
One trade, the full picture
The website, the search rankings and the paid clicks are one system, not three purchases. Each has its own page, written for pest control companies.
01
Google Ads puts your business in front of people actively searching for help. That is different from showing an advert while someone is scrolling through social media. A customer searching for rodent control or wasp nest removal already has a problem to solve, often today. We build campaigns around that urgency and the planned work worth winning.
02
Most wasted spend comes from loose targeting, not from Google Ads itself. A broad phrase can show your advert to someone searching for a course, a product, a job, or a free way to remove pests. Sending every click to your homepage makes the waste worse because it does not answer the exact problem.
More detail
The rest of what pest control companies ask us, tidied away. Open what you need.
A pest control landing page must reassure someone quickly. It should say what you treat, where you work, how to request help and what happens next. We build focused pages with sensible price signals, trust proof and a short form, so a visitor can act without hunting through your full website.
Clicks are not the result you need. You need to know whether a search for bed bugs led to a booked treatment, or whether a commercial contract enquiry came from the right campaign. We connect call and form tracking to the campaigns, then use the evidence to protect spend and favour useful jobs.
Our Google Ads management for pest control companies costs £449 a month. It covers the work needed to run, improve and report on your campaigns. Your advertising budget is separate. It goes directly to Google, and we never add a mark-up. You keep control of the account and see where the money goes.
Paid adverts can produce calls while you are inside a property, driving, or dealing with a wasp nest. A missed call can become another company's job within minutes. Our AI Receptionist costs £169 a month and answers in your business name, takes job details, checks the caller's needs and texts you straight away.
Directories such as Checkatrade and Bark can put you in front of buyers, but the same lead may be offered to several providers. You can also pay for enquiries that are vague, outside your area or not ready to book. With Google Ads, your advert leads to your business and your landing page.
We begin with your services, working towns, job values and capacity. Then we build or improve the landing pages, set up tracking, write adverts and launch carefully. Once the account is live, relevant leads can arrive within days, not months. We keep checking the searches and enquiries before increasing spend.
FAQ
Price, timescales and ownership, answered for a pest control company.
Where we work
We build local landing pages for every town you cover. These are the areas we work in most often.
References
The bodies and tools a pest control company deals with, plus where to go next on our site.
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Closest to pest control companies in how they win work. Each gets its own page, quote form and set of searches.
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Tell us the pest control company work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.
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