Ecommerce for personalised gift businesses

Sell More Personalised Gifts Online

An online shop built to take personalised orders, payments and delivery details, then help you grow sales. Ecommerce websites for personalised gift businesses start at £2,495, with everything ready to sell properly from launch.

Get a fixed quote See pricing

From £2,495

Ecommerce build price

£99 a month

Required Ecommerce Care

24/7

AI Receptionist availability

24 months

No upfront payment term

Marketplaces can help you start selling, but they take a share of every order. Etsy, Amazon, eBay and Not On The High Street also keep control of the customer relationship. You may fulfil the order, but the marketplace owns much of the buying experience.

That matters when your products are personalised. A customer who buys a name plaque, engraved gift or printed wedding present could return for birthdays, Christmas or a new baby gift. If you cannot contact them again, every future sale starts from scratch.

The problem

What is costing Personalised Gift Businesses work right now

Marketplace fees cut every margin

Etsy, Amazon, eBay and Not On The High Street take a share of orders. Fees, promoted listings and payment charges can leave less money from every personalised gift you make and send.

Customers disappear after buying

A marketplace usually keeps the customer relationship. You complete the order, but may not be able to follow up with gift ideas, seasonal offers or new products when that buyer is ready again.

Personalisation details arrive incomplete

Social media messages often miss spellings, dates, quantities or artwork files. You then spend time asking basic questions, correcting mistakes and checking whether the customer still wants to order.

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

Personalised product pages

02

Secure checkout and payments

03

Stripe and PayPal setup

04

Shipping and delivery rules

05

Stock and order management

06

Google Merchant Centre

07

Google Shopping readiness

08

Abandoned basket recovery

09

Email marketing integration

10

Ecommerce sales tracking

11

Review request automation

12

Print-ready order details

Pricing

Packages for Personalised Gift Businesses

Products, payments, shipping, tracking and marketing ready from day one. Ecommerce Care is £99 a month rather than £59, because a shop needs more looking after than a brochure site.

Ecommerce Launch

£2,495

Everything you need to start selling properly online.

Best for: Businesses launching their first serious online store.

  • WooCommerce website
  • Up to around 30 products loaded
  • Product categories and filtering
  • Stripe and card payments
  • PayPal if required
  • Shipping configuration
  • Discount and coupon system
  • Customer accounts
  • Transactional emails
  • Ecommerce conversion tracking in GA4
  • Google Merchant Centre setup
  • Technical and on-page SEO foundations
  • Mobile-first checkout
  • Copywriting for the main site pages
  • Training so you can run it yourself
  • Audience Simulator access, included
  • 2 rounds of revisions
Get a Ecommerce Launch quote
Most popular

Ecommerce Growth

£3,995

Built to grow orders, not just take them.

Best for: Shops that need marketing, automation and repeat custom built in.

Everything in Launch, plus:

  • Up to 100 products
  • Conversion-focused product pages
  • Abandoned basket recovery
  • Product reviews
  • Email capture
  • Mailchimp or Klaviyo integration
  • Upsells and cross-sells
  • Enhanced product filtering
  • Google Shopping feed
  • Meta catalogue and pixel
  • Enhanced ecommerce analytics
  • Automated customer emails
  • 3 rounds of revisions
Get a Ecommerce Growth quote

Ecommerce Pro

From £5,995

For established businesses with real operational complexity.

Best for: Larger catalogues, trade pricing, subscriptions and systems that must talk to each other.

Everything in Growth, plus options such as:

  • Subscriptions
  • Memberships
  • Wholesale and trade pricing
  • Complex product variations
  • Custom product builders
  • Accounting integrations
  • Fulfilment integrations
  • Advanced shipping rules
  • Custom checkout functionality
  • Migration from an existing store
  • Larger catalogue import

This is a starting price. Once you need ERP, API or genuinely bespoke logic, we quote that separately rather than squeezing it into a fixed package.

Get a Ecommerce Pro quote

Ecommerce Care £99 a month Required

Everything in Website Care, sized for an online shop. A store has payments, stock and plugins to keep working, so it needs more attention than a brochure site.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days

Terms

  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a price for your personalised gift business website

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More orders through your shop

Customers can choose, personalise and pay without waiting for a reply. You gain a direct sales channel that works alongside marketplaces and gives buyers a clearer route to purchase.

Better information before production

Product options and forms collect names, dates, artwork and delivery needs at the start. You spend less time chasing details and have a stronger record for each order.

A customer list you own

Your shop can connect with email marketing and follow-up activity. You can share new gift ideas and seasonal products with past buyers, instead of starting from zero each time.

01

Your online shop becomes the hub of every sale

A proper online shop for personalised gift businesses brings your products, personalisation choices, payments, delivery and order information into one place. Customers can choose a product, add names or messages, select options, pay securely and receive clear order details without sending you a vague social media message.

We build product pages that explain sizes, materials, colours, production times and delivery dates. Where your products need it, customers can add names, dates, initials, photos or special instructions. The checkout collects the information you need before production starts, helping reduce avoidable emails and incorrect artwork.

Your shop keeps working while you are printing, packing or dealing with suppliers. Orders arrive in one system, payments are recorded, and customers receive the information they expect. You can then spend more time making gifts and less time chasing missing details.

  • Personalised product options
  • Secure card and PayPal payments
  • Clear production and delivery times
  • Order and stock management

02

Local buyers find you before the marketplaces

People in Newcastle, Gateshead and across the North East often search for gifts close to home. They may need a personalised wedding gift, a last-minute birthday present or engraved items for a local event. We help your business show up when those searches match what you sell.

Your Google Business Profile is the listing that appears in Google Search and Maps. We make sure it shows the right business details, products, service areas, opening times and website link. We also connect your shop with clear local information, so Google and customers can understand where you work.

This supports a personalised gift business website design that brings in more than marketplace traffic. We cover Newcastle upon Tyne, Gateshead, Sunderland, Durham, North Shields, South Shields, Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth from our Newcastle base. We also work with businesses across the UK.

  • Google Business Profile setup
  • Local service area information
  • Product pages built for search
  • Google Merchant Centre connection

More detail

More on websites for personalised gift businesses

The rest of what personalised gift businesses ask us, tidied away. Open what you need.

Some personalised orders cannot use a simple add-to-basket button. Wedding favours, corporate gifts, bulk event orders and unusual artwork may need a price before production begins. We build forms that collect the useful details, rather than leaving you with messages saying, "How much for this?"

A form can ask about quantity, product choice, names, dates, colours, artwork, required delivery date and collection or postage. Customers can upload reference files where needed. You receive a clearer request that can be checked, priced and answered without a long chain of messages.

For standard products, customers can still buy straight away. For more involved work, the form gives you enough information to respond properly. Your online shop becomes useful for both quick retail orders and higher-value personalised work.

  • Quantity and product choices
  • Artwork and image uploads
  • Event and delivery date fields
  • Clear requests ready to price

Personalised gifts carry a trust problem. Customers are buying something with a name, date or photograph on it, often for an important occasion. They want to know that the finished item will look right and arrive on time. Reviews and real product photos help remove that worry before checkout.

After an order is completed, we can build a follow-up process that asks for feedback at the right time. The request can link customers to your chosen review platform and encourage useful comments about quality, communication, packaging and delivery. It can also guide happy customers towards sharing a product photo.

Those reviews can support your website and Google Business Profile. They give new shoppers proof from people who have already trusted you with a meaningful gift. They also help your business stand apart from a marketplace listing filled with competing sellers.

  • Post-purchase review requests
  • Google review links
  • Customer photo prompts
  • Reviews displayed on key pages

Gift businesses often miss calls while you are printing, packing, serving customers or working to a Christmas deadline. The AI Receptionist answers 24/7 in your business name. It takes the caller's details, finds out what they need and sends you a text straight away.

It can record the product, quantity, personalisation, required date and other details you choose. It can also sort urgent requests from general enquiries. You receive a useful summary rather than a missed-call notification with no context, so you can call back when you are free.

The AI Receptionist costs £169 a month on its own. It is £199 a month when bundled with Website Care. That bundle gives you the call handling and the regular care your shop needs, without paying separate suppliers to manage each part.

  • Answers calls around the clock
  • Uses your business name
  • Captures job and gift details
  • Texts you after each call

When you are ready to buy leads, Google Ads can put your products in front of people already searching for personalised gifts. This can work well around Christmas, weddings, Valentine's Day, Mother's Day and other periods when buying intent is high.

Google Ads Management is £449 a month. We manage campaigns, budgets, bids, advert wording, search terms and landing pages. Your advertising spend is paid directly to Google. We never add a mark-up to it, so you can see the difference between our management fee and the money used for clicks.

Tracking shows which adverts brought visits, basket activity, orders and real enquiries. That matters more than counting clicks alone. If a campaign brings visitors but no profitable orders, we can see the problem and make a better decision about the next change.

  • Campaign and budget management
  • Google Shopping setup
  • Search term checking
  • Sales and enquiry tracking

A new shop needs regular reasons for Google and customers to notice it. SEO and Content costs £249 a month. It includes two useful pages or articles each month, local search work, Google Business Profile posts, business listing work, position tracking and a monthly report.

Content can answer the questions customers ask before buying. Examples include gift ideas for a 30th birthday, how to prepare artwork for engraving, wedding favour delivery times and the difference between printed and engraved products. These pages can bring in buyers before they have chosen a marketplace seller.

Automated Social Media is an optional £99 a month. It plans, writes and posts to Facebook and Instagram for your approval. The Intelligent Marketing Coach is £49 a month and gives you a weekly marketing plan, so you know what to work on next.

  • Two pages or articles monthly
  • Google Business Profile posts
  • Facebook and Instagram content
  • Weekly marketing tasks

Ecommerce Launch costs £2,495. It gives you everything needed to start selling properly online, including your shop, products, checkout, delivery setup and core tracking. It suits a smaller range, a clear buying process and a business moving away from marketplace dependence.

Ecommerce Growth costs £3,995 and is the package most businesses should take. It gives you more room for product options, stronger sales journeys, customer follow-up and growth activity. Ecommerce Pro starts from £5,995 for established businesses with larger ranges, complex stock, several fulfilment routes or more demanding operations.

Ecommerce Care is required for every shop at £99 a month. It includes hosting, secure website protection, daily backups, security checks, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. If you want to start without the upfront build cost, the no upfront option is £199 a month for 24 months, with no setup fee. It is a template shop built for your trade, with hosting, care and the AI Receptionist included.

  • Ecommerce Launch, £2,495
  • Ecommerce Growth, £3,995
  • Ecommerce Pro, from £5,995
  • Ecommerce Care, £99 a month

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Personalised Gift Businesses ask us these most

Price, timescales and ownership, answered for a personalised gift business.

Ecommerce Launch costs £2,495, Ecommerce Growth costs £3,995, and Ecommerce Pro starts from £5,995. Growth is the package most businesses should take when they want more than a basic shop. Ecommerce Care is required at £99 a month. All prices exclude VAT. We confirm the exact scope before work starts, so you know what is included.
The timescale depends on the number of products, personalisation rules, delivery options and information ready at the start. A focused shop can move quickly when product details, photographs and prices are supplied promptly. More complex catalogues take longer to check properly. We agree the plan and launch steps before the build begins, rather than promising a careless date.
An online shop needs more attention than a brochure website. It has payments, customer accounts, stock, delivery settings and software that must keep working together. Ecommerce Care includes hosting, secure website protection, daily backups, security monitoring, updates, uptime monitoring, up to 30 minutes of content changes each month and email support. It starts when your shop launches.
Yes. We are WooCommerce specialists and can build a WooCommerce website for a personalised gift business around the way you sell. We can set up products, options, payment methods, delivery rules and order information. The important point is the complete sales system, not the platform name. We make the shop practical for customers and manageable for you.
We can plan product personalisation around your products and the tools they need. Some products suit a live preview, while others need an uploaded image, written instructions or artwork approval. We will confirm what is technically suitable before building it. Your product pages can explain the preview, proofing and approval process clearly, so customers know what happens before production.
Yes. Where your products need artwork, the buying process can collect files, photographs, names, dates and instructions. We can also create a separate quote route for work that needs checking before you price it. The aim is to receive useful information at the start, not discover missing artwork after payment or just before a promised delivery date.
Yes. Your own shop can work alongside Etsy, Amazon, eBay or Not On The High Street. Marketplaces may still introduce new buyers, while your website gives you a direct place to sell and build repeat business. We can help organise product information, delivery details and tracking so the channels support your business instead of creating confusion.
We can set up Stripe and PayPal, subject to your accounts and approval. Stripe supports card payments through the checkout, while PayPal gives customers another familiar choice. We also set up the payment flow so customers receive clear order confirmation. Payment provider charges are separate from our build price and are controlled by the provider.
Yes. We can set delivery rules, collection choices, production times and order information around your operation. Your shop can show realistic dates and explain peak-season cut-offs. Stock and order management also gives you a clearer view of what needs making. You remain responsible for fulfilment decisions, but the website gives you better information to work from.
The AI Receptionist answers calls 24/7 in your business name. It takes the caller's details, records what gift or order they need, sorts urgent requests and texts you immediately. It costs £169 a month on its own, or £199 a month with Website Care. We configure its information around your business, products, opening times and usual questions.
Google Ads Management costs £449 a month. This covers campaign management, budget and bid changes, advert testing, search term checks, landing page improvements and a monthly reporting call. Your ad spend is paid directly to Google and is never marked up by us. We use tracking to show which clicks became orders or worthwhile enquiries, not just website visits.
SEO and Content costs £249 a month. It includes two useful pages or articles each month, local search work, Google Business Profile posts, business listing work, position tracking and monthly reporting. Content could cover gift ideas, artwork guidance, seasonal buying dates or delivery information. The work is designed to bring in relevant searches over time, not fill your site with empty words.
Yes. Modules can be added at any time. Automated Social Media costs £99 a month and plans, writes and posts content to Facebook and Instagram for your approval. The Intelligent Marketing Coach costs £49 a month and gives you a marketing plan broken into weekly tasks. These are optional, so you can add them when your shop and workload are ready.
You own the website, its content and the customer data collected through your shop, subject to the payment and software providers' own terms. We build and maintain the system for you. We can explain the access, records and handover position clearly before work begins. Your shop is not a rented marketplace listing that disappears when a platform changes its rules.
The no upfront option costs £199 a month for a 24 month term, with no setup fee. It includes a template shop built for your trade, hosting, care and the AI Receptionist. This option suits a business that wants to start selling now without paying the full build cost upfront. Monthly billing starts at launch. All prices exclude VAT.

Where we work

Working across the UK

We build local landing pages for every town you cover. These are the areas we work in most often.

Newcastle upon Tyne Gateshead Sunderland Durham North Shields South Shields Whitley Bay Wallsend Jarrow Washington Cramlington Blyth Morpeth Hexham Ponteland Chester-le-Street Consett Gosforth Jesmond Heaton Tynemouth Killingworth Houghton-le-Spring Seaham Bedlington

References

Useful links for a personalised gift business

The bodies and tools a personalised gift business deals with, plus where to go next on our site.

More from us

Official sources

External sites open in a new tab. We link to primary sources and accreditation bodies only.

Also built for

Websites for similar businesses

Closest to personalised gift businesses in how they win work. Each gets its own page, quote form and set of searches.

Ecommerce

Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.

Next step

Get a fixed price for your personalised gift business website

Tell us the personalised gift business work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.

Start your quote