Ecommerce for pet supply retailers

Sell More Pet Supplies Online

Build an online shop for pet supply retailers from £2,495. Take orders, payments and delivery details in one place, keep your customer list and grow repeat sales without giving a share of every order to a marketplace.

Get a fixed quote See pricing

From £2,495

Ecommerce build price

£99 a month

Required Ecommerce Care

£3,995

Growth package

24/7

AI call answering available

Marketplaces can bring orders, but they take a share from each sale. They also keep the customer relationship. You may sell dog food, cat litter or specialist supplements, yet struggle to contact the buyer again when they need another order.

Your own online shop gives you more control. Customers can browse by animal, breed, size, weight and life stage. They can pay securely, choose delivery and receive updates without you copying details between emails, spreadsheets and marketplace accounts.

The problem

What is costing Pet Supply Retailers work right now

Marketplace fees reduce every order

Amazon, Etsy and eBay can take a share from each sale. That leaves less room for delivery, packaging and profit, especially on bulky food, litter and lower-priced repeat orders.

Customers disappear after checkout

Marketplace buyers often stay on the marketplace. You may have no useful customer list, so the next food order or litter purchase goes to whoever appears first.

Product ranges feel hard to browse

Food, treats and equipment need filters for animal, breed, size, weight and purpose. A basic website leaves customers scrolling, guessing and abandoning the basket.

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

Product pages that sell

02

Breed and size filters

03

Stripe and PayPal payments

04

Shipping and delivery setup

05

Stock and order management

06

Google Merchant Centre

07

Google Shopping readiness

08

Abandoned basket recovery

09

Email marketing integration

10

Ecommerce tracking and reporting

11

Review request automation

12

Repeat order pathways

Pricing

Packages for Pet Supply Retailers

Products, payments, shipping, tracking and marketing ready from day one. Ecommerce Care is £99 a month rather than £59, because a shop needs more looking after than a brochure site.

Ecommerce Launch

£2,495

Everything you need to start selling properly online.

Best for: Businesses launching their first serious online store.

  • WooCommerce website
  • Up to around 30 products loaded
  • Product categories and filtering
  • Stripe and card payments
  • PayPal if required
  • Shipping configuration
  • Discount and coupon system
  • Customer accounts
  • Transactional emails
  • Ecommerce conversion tracking in GA4
  • Google Merchant Centre setup
  • Technical and on-page SEO foundations
  • Mobile-first checkout
  • Copywriting for the main site pages
  • Training so you can run it yourself
  • Audience Simulator access, included
  • 2 rounds of revisions
Get a Ecommerce Launch quote
Most popular

Ecommerce Growth

£3,995

Built to grow orders, not just take them.

Best for: Shops that need marketing, automation and repeat custom built in.

Everything in Launch, plus:

  • Up to 100 products
  • Conversion-focused product pages
  • Abandoned basket recovery
  • Product reviews
  • Email capture
  • Mailchimp or Klaviyo integration
  • Upsells and cross-sells
  • Enhanced product filtering
  • Google Shopping feed
  • Meta catalogue and pixel
  • Enhanced ecommerce analytics
  • Automated customer emails
  • 3 rounds of revisions
Get a Ecommerce Growth quote

Ecommerce Pro

From £5,995

For established businesses with real operational complexity.

Best for: Larger catalogues, trade pricing, subscriptions and systems that must talk to each other.

Everything in Growth, plus options such as:

  • Subscriptions
  • Memberships
  • Wholesale and trade pricing
  • Complex product variations
  • Custom product builders
  • Accounting integrations
  • Fulfilment integrations
  • Advanced shipping rules
  • Custom checkout functionality
  • Migration from an existing store
  • Larger catalogue import

This is a starting price. Once you need ERP, API or genuinely bespoke logic, we quote that separately rather than squeezing it into a fixed package.

Get a Ecommerce Pro quote

Ecommerce Care £99 a month Required

Everything in Website Care, sized for an online shop. A store has payments, stock and plugins to keep working, so it needs more attention than a brochure site.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days

Terms

  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a price for your pet supply retailer website

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More orders through your shop

Customers browse, choose and pay on a shop you own. You keep more control over the sale and create a direct route for future food, litter and accessory purchases.

A list of repeat buyers

Your own checkout gives you a proper customer record, subject to consent and privacy rules. You can send useful product reminders and offers instead of starting from zero each time.

Clearer product decisions

Filters, product details and delivery information help customers choose with confidence. They can find the right food, size or equipment without asking several basic questions first.

01

Your online shop runs the operation while you work

A good ecommerce website for pet supply retailers does more than display products. It takes orders, accepts payments, records customer details and sends order updates while you are serving customers, packing boxes or speaking with suppliers.

We build clear product pages for food, toys, beds, grooming products, treats and equipment. Customers can see pack sizes, ingredients, feeding guidance, dimensions, suitable breeds and delivery information before they buy. That means fewer avoidable questions and fewer unsuitable orders.

The shop can connect with stock and order tools, so you have a clearer view of what needs packing. Customers receive a proper buying experience from their first visit through to delivery. You get a sales system that keeps working after the shop closes.

This is the difference between an online shop for pet supply retailers and a basic catalogue. The website supports the work behind every order, not just the first click.

  • Secure card payments through Stripe
  • PayPal checkout available
  • Order emails and delivery updates
  • Stock and order management
  • Ecommerce tracking and reporting

02

Local pet owners find you when they are ready to buy

People search for pet food, raw feeding supplies, dog harnesses and specialist products near them. Your website needs to appear when those searches happen. We build local search into the shop, so nearby buyers can find your products and understand where you serve.

Your Google Business Profile helps customers see your opening hours, phone number, address, reviews and website. We keep the information joined up with your shop. We can also create useful local pages for areas such as Newcastle upon Tyne, Gateshead and Sunderland.

Product and category pages give Google clear information about what you sell. A customer looking for sensitive stomach dog food should reach the right collection, not a vague homepage. We make the buying path clearer for both search engines and real people.

Our pet supply retailer ecommerce UK service is built from Newcastle upon Tyne. We work with retailers across the North East, including Durham, North Shields, South Shields, Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth.

  • Google Business Profile support
  • Local product and category pages
  • Google Merchant Centre setup
  • Google Shopping readiness
  • Clear delivery area information

More detail

More on websites for pet supply retailers

The rest of what pet supply retailers ask us, tidied away. Open what you need.

Pet supply retailers often receive messages with half the information missing. A customer may say they need a harness, food subscription or delivery, but leave out the breed, size, quantity or postcode. We build forms that collect the details you need before you reply.

For products with a straightforward price, customers can buy directly. For larger orders, trade supplies, recurring deliveries or unusual requirements, a tailored form can ask about the pet, product type, pack size, frequency and delivery address.

That helps you give a useful answer instead of sending several follow-up messages. It also makes requests easier to sort. A bulk food order should not sit beside a question about opening hours without the right details attached.

The forms connect to your email and order process. You receive practical information, not vague messages. That makes it easier to price delivery, recommend the right product and turn an enquiry into a sale.

  • Breed and size selection
  • Food type and pack size
  • Delivery postcode capture
  • Recurring order details
  • Clear enquiry notifications

Pet owners want confidence before buying unfamiliar food, supplements or equipment. They look for signs that other customers received the right products, got helpful advice and had problems dealt with properly. Reviews often decide who gets the first order.

We create a follow-up process that asks for a review after an order or delivery. The message can link customers to the right place, making it easier for happy buyers to share their experience. You do not need to remember every request yourself.

Reviews can appear across your Google Business Profile and other approved platforms. Your website can also show genuine customer feedback beside relevant products or services. That gives new visitors proof at the point where they are deciding whether to buy.

Good review collection is not about making claims you cannot support. It is about giving satisfied customers a simple way to tell others what happened. Over time, that builds trust around your products, advice and delivery.

  • Post-purchase review requests
  • Google Business Profile support
  • Product-specific customer feedback
  • Review response guidance

Pet supply retailers miss calls while serving customers, receiving stock or loading deliveries. A missed call can mean a lost order, especially when the caller needs food today or wants advice before buying. Our AI Receptionist answers in your business name, 24 hours a day.

It takes the caller's details, asks what they need and sorts urgency. It can record the pet type, product interest, delivery area and preferred callback time. You receive a text straight away, so you can respond when your hands are free.

The AI Receptionist costs £169 a month on its own. You can add it to Website Care for £199 a month. That bundle combines the receptionist with hosting, security, backups, updates, content changes and email support.

It does not pretend to replace your judgement. It makes sure callers are not left with silence. You get the information needed to decide whether to call back, send a product link or deal with an urgent delivery request first.

  • Answers calls 24 hours a day
  • Uses your business name
  • Records job and product details
  • Sorts urgent requests
  • Texts you immediately

When you are ready to buy leads, Google Ads can put your products in front of people searching now. This may include searches for dog food delivery, cat litter near me or a specific specialist product. We build campaigns around the products and areas that matter to you.

Google charges the advertising spend directly to your account. We never mark it up. Our Google Ads Management costs £449 a month and includes campaign management, bid and budget changes, advert testing, unwanted search filtering and landing page improvements.

Tracking shows more than clicks. We can see which adverts led to product views, basket additions, purchases, calls or enquiries. That helps you judge campaigns by real sales activity rather than a report full of numbers that do not pay the bills.

We also connect suitable products with Google Merchant Centre. This helps your product information appear in shopping results. Campaigns can then send buyers to the exact product or category they searched for.

  • Google Ads Management, £449 monthly
  • Ad spend paid direct to Google
  • No mark-up on ad spend
  • Shopping feed preparation
  • Sales and enquiry tracking
  • Monthly reporting call

Pet supply buying is often repeat buying. Customers need more food, litter, treats and supplements at different intervals. SEO and Content helps you stay visible between purchases with two useful pages or articles each month, local search work and Google Business Profile posts.

Content can answer practical questions about feeding amounts, changing diets, choosing a harness, storing food or preparing for a new puppy. Helpful pages give customers a reason to trust your advice and a clear route to the products you sell.

SEO and Content costs £249 a month. It includes local search work, Google Business Profile posts, building trusted business listings, search position tracking and a monthly report. We focus on topics that support your products and the areas you serve.

You can add Automated Social Media for £99 a month. It plans, writes and posts to Facebook and Instagram for your approval. The Intelligent Marketing Coach costs £49 a month and turns your marketing into weekly tasks you can actually complete.

  • SEO and Content, £249 monthly
  • Two pages or articles monthly
  • Local search and profile posts
  • Automated Social Media, £99 monthly
  • Intelligent Marketing Coach, £49 monthly

Ecommerce Launch costs £2,495. It gives a smaller retailer everything needed to start selling properly online, including products, checkout, payments, delivery setup and a clear route for customers to buy.

Ecommerce Growth costs £3,995 and is the package most businesses should take. It suits retailers with a wider range, repeat orders, more delivery rules or a serious plan to grow through Google Shopping and ongoing marketing.

Ecommerce Pro starts from £5,995. It is for established retailers with real operational complexity, such as large catalogues, advanced stock needs, multiple sales routes or more involved integrations. Every shop also needs Ecommerce Care at £99 a month.

Ecommerce Care includes hosting, security, daily backups, software updates, uptime checks, content changes and email support. A shop needs more attention than a brochure site because payments, stock and shop software must keep working. If you want to start without the upfront build cost, the no upfront option is £199 a month over 24 months, with no setup fee.

  • Ecommerce Launch, £2,495
  • Ecommerce Growth, £3,995
  • Ecommerce Pro, from £5,995
  • Ecommerce Care, £99 monthly
  • No upfront option, £199 monthly

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Pet Supply Retailers ask us these most

Price, timescales and ownership, answered for a pet supply retailer.

Ecommerce Launch costs £2,495, Ecommerce Growth costs £3,995 and Ecommerce Pro starts from £5,995. All prices exclude VAT. Growth is the package most retailers should consider if they have a wider range, repeat orders or plans to use Google Shopping. Ecommerce Care is required at £99 a month. We confirm the right package after reviewing your products, delivery rules and stock process.
The launch time depends on your product range, images, descriptions, delivery rules and stock information. A focused shop can move quickly when those details are ready. Larger catalogues and more complex stock or delivery needs take longer. We agree the build stages at the start, then work towards a clear launch date. You will know what we need from you and when.
Ecommerce Care is required for every client and costs £99 a month. It includes hosting, an SSL security certificate, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. Online shops need more care than brochure websites because payments, stock, shop software and add-ons all need to keep working.
Yes, your own shop can sit alongside marketplaces. Marketplaces may still help people discover your products, while your website gives you a direct sales route and a customer list where consent allows. We can discuss how products, stock and orders should be managed across channels. The aim is not to remove a useful sales route without a plan. It is to stop relying on one platform for every order.
Yes. We can set delivery rules around weight, product type, postcode, order value or collection. This matters for large food bags, cat litter, frozen products and rural or remote deliveries. We will map your actual delivery process rather than apply a generic charge. If some products need a manual quote, the shop can direct those customers to a suitable enquiry form.
Yes. We can organise products by animal, breed, size, life stage, dietary need, brand and other useful details. A customer looking for puppy food should not have to browse adult food or every brand in your catalogue. Filters only work when product information is kept consistent, so we help structure the details customers need to make a confident choice.
We can plan the shop around repeat buying, such as regular dog food, cat food, litter or supplements. The exact subscription method depends on your products, payment setup and delivery process. Some retailers need a recurring order feature, while others prefer email reminders and easy reordering. We will recommend the approach that fits your margins, stock control and fulfilment work.
Abandoned basket recovery can remind customers who added products but did not finish paying. This is useful when a buyer gets distracted, compares delivery costs or leaves to check something about their pet. The messages should be timed and useful, not excessive. We can connect the recovery process with your email marketing setup and explain what customer permissions are needed.
Yes. We work with Stripe and PayPal so customers can use familiar payment methods. We set up the payment flow, order confirmation and relevant notifications as part of the shop build. Your payment accounts and money remain under your control. Payment provider charges are separate from our build price and are set by the provider you choose.
Google Merchant Centre holds the product information that can appear in shopping results. We prepare the shop and product feed so Google can understand your product names, prices, availability and images. Google Shopping adverts may also be managed through Google Ads. The advertising spend is billed directly by Google and is never marked up by us.
Google Ads Management costs £449 a month. It includes campaign management, bid and budget optimisation, advert copy testing, unwanted search filtering, landing page improvements and a monthly reporting call. Your advertising spend is separate. Google bills it directly to you, and we never add a mark-up. Tracking shows which clicks became product views, enquiries, calls or purchases.
The AI Receptionist answers calls 24/7 in your business name. It takes details such as the caller's name, pet type, product need, delivery area and urgency. It then texts you the information immediately. It costs £169 a month on its own, or £199 a month with Website Care. It helps when you are serving customers, receiving stock or driving, but you remain responsible for advice and decisions.
You own the website content and business assets created for your shop, subject to any third-party software or licence terms. Your payment accounts remain yours, and your customer data is handled under the agreed privacy arrangements. We do not build your business around a marketplace account that you cannot control. We will explain access, handover and any third-party costs before work starts.
Yes. The no upfront option costs £199 a month over a 24 month term, with no setup fee. It includes a template shop built for your trade, hosting, care and the AI Receptionist. This option is for businesses that want to start now without the upfront cost. All prices exclude VAT. We will explain what the template option includes before you commit.
Build payments are 50% on signature and 50% on launch. Monthly billing starts at launch, with a 12 month minimum term and monthly billing thereafter. Modules can be added at any time. Ecommerce Care remains required while we host and support the shop. Advertising spend is separate and paid directly to Google. We will set out these terms clearly in your proposal before you sign.

Where we work

Working across the UK

We build local landing pages for every town you cover. These are the areas we work in most often.

Newcastle upon Tyne Gateshead Sunderland Durham North Shields South Shields Whitley Bay Wallsend Jarrow Washington Cramlington Blyth Morpeth Hexham Ponteland Chester-le-Street Consett Gosforth Jesmond Heaton Tynemouth Killingworth Houghton-le-Spring Seaham Bedlington

References

Useful links for a pet supply retailer

The bodies and tools a pet supply retailer deals with, plus where to go next on our site.

More from us

Official sources

External sites open in a new tab. We link to primary sources and accreditation bodies only.

Also built for

Websites for similar businesses

Closest to pet supply retailers in how they win work. Each gets its own page, quote form and set of searches.

Ecommerce

Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.

Next step

Get a fixed price for your pet supply retailer website

Tell us the pet supply retailer work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.

Start your quote