Ecommerce for auto parts retailers

Ecommerce Websites For Auto Parts Retailers

Launch an online shop that handles fitment, payments, delivery, stock and marketing from day one. Our ecommerce websites for auto parts retailers start at £2,495, with ongoing support to help you sell more.

From £2,495

Ecommerce build price

£99 a month

Required Ecommerce Care

£449 a month

Google Ads management

24/7

AI receptionist answering calls

Selling auto parts through eBay, Amazon or other marketplaces can bring orders quickly. It also takes a slice from every sale. You often lose control of the customer relationship, too. Your own online shop keeps more of each order and gives you a customer list you can use again.

Auto parts need more than attractive product photos. Customers want to know whether a brake pad, filter, sensor or clutch kit fits their vehicle. They expect registration lookup, clear fitment data, delivery choices and a checkout they can trust.

The problem

What is costing Auto Parts Retailers work right now

Marketplace fees cut every margin

Amazon, eBay and other marketplaces take a share of each order. That cost is painful on lower-margin filters, bulbs and service parts, especially when customers also compare your price with dozens of sellers.

Customers never become yours

Marketplace buyers often remember the platform, not your business. You have limited access to the customer relationship, so repeat sales and seasonal offers remain controlled by someone else.

Fitment questions waste selling time

A basic shop may collect only a name and email address. You then spend time asking for registration, engine, year and part details before you can check whether the item is suitable.

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

Vehicle registration lookup

02

Fitment data and product filters

03

Stripe and PayPal checkout

04

Delivery and collection options

05

Stock and order management

06

Google Merchant Centre setup

07

Google Shopping product feeds

08

Abandoned basket recovery

09

Email marketing integration

10

Order and sales tracking

11

Quote forms for trade buyers

12

WooCommerce specialist support

Pricing

Packages for Auto Parts Retailers

Products, payments, shipping, tracking and marketing ready from day one. Ecommerce Care is £99 a month rather than £59, because a shop needs more looking after than a brochure site.

Ecommerce Launch

£2,495

Everything you need to start selling properly online.

Best for: Businesses launching their first serious online store.

  • WooCommerce website
  • Up to around 30 products loaded
  • Product categories and filtering
  • Stripe and card payments
  • PayPal if required
  • Shipping configuration
  • Discount and coupon system
  • Customer accounts
  • Transactional emails
  • Ecommerce conversion tracking in GA4
  • Google Merchant Centre setup
  • Technical and on-page SEO foundations
  • Mobile-first checkout
  • Copywriting for the main site pages
  • Training so you can run it yourself
  • Audience Simulator access, included
  • 2 rounds of revisions
Most popular

Ecommerce Growth

£3,995

Built to grow orders, not just take them.

Best for: Shops that need marketing, automation and repeat custom built in.

Everything in Launch, plus:

  • Up to 100 products
  • Conversion-focused product pages
  • Abandoned basket recovery
  • Product reviews
  • Email capture
  • Mailchimp or Klaviyo integration
  • Upsells and cross-sells
  • Enhanced product filtering
  • Google Shopping feed
  • Meta catalogue and pixel
  • Enhanced ecommerce analytics
  • Automated customer emails
  • 3 rounds of revisions

Ecommerce Pro

From £5,995

For established businesses with real operational complexity.

Best for: Larger catalogues, trade pricing, subscriptions and systems that must talk to each other.

Everything in Growth, plus options such as:

  • Subscriptions
  • Memberships
  • Wholesale and trade pricing
  • Complex product variations
  • Custom product builders
  • Accounting integrations
  • Fulfilment integrations
  • Advanced shipping rules
  • Custom checkout functionality
  • Migration from an existing store
  • Larger catalogue import

This is a starting price. Once you need ERP, API or genuinely bespoke logic, we quote that separately rather than squeezing it into a fixed package.

Ecommerce Care £99 a month Required

Everything in Website Care, sized for an online shop. A store has payments, stock and plugins to keep working, so it needs more attention than a brochure site.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days
  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a price for your auto parts retailer website

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More orders through your shop

Customers can find the right product, confirm delivery, pay securely and receive updates without waiting for a reply. Your own shop handles sales while you focus on stock and customers.

Better information before quoting

Registration, vehicle, part and quantity details arrive together. You can check fitment and availability sooner, then send a price that matches the actual request.

A customer list you own

Orders and enquiries happen through your business rather than only through a marketplace. You can build repeat relationships and send useful offers when customers need related parts.

01

Your online shop becomes the hub of every sale

An online shop for auto parts retailers should do more than display a catalogue. It should help a customer find the right part, check out safely, choose delivery and receive order updates without needing you to answer every message. We build those steps into one working system.

Your shop can connect product information, vehicle fitment, stock levels, payment providers, delivery rules and customer emails. That means fewer manual checks and fewer orders getting lost in messages. You can work on the counter, in the warehouse or with suppliers while the shop keeps taking orders.

A website you own also gives you something marketplaces cannot. You keep the customer relationship, your product pages and your sales history. You can follow up with useful offers for servicing parts, seasonal checks and repeat purchases.

We can build a WooCommerce website for an auto parts retailer when its flexible catalogue and payment options suit your business. We explain the choices plainly, then set up the parts that help you sell properly.

  • Vehicle registration lookup
  • Fitment and compatibility data
  • Secure card and PayPal payments
  • Delivery rules and order emails

02

Local buyers find your auto parts shop first

People often search for a part near home when their car is off the road. They may search for a local motor factor, a replacement battery or a specific brake component. We make your business easier to find when those searches match what you sell.

Your Google Business Profile is the business listing shown in Google Search and Maps. We help keep your address, phone number, opening times, services and website link accurate. We can also add useful updates, products and photos, so local buyers see a current business rather than an empty listing.

Local search work means building clear pages around the areas and parts you serve. That can include Newcastle upon Tyne, Gateshead, Sunderland, Durham, North Shields and nearby towns. It can also support customers across the UK when you deliver nationwide.

Your shop and your Google listing should support each other. A customer can find your opening times, check your stock or visit a product page. They can then order online instead of calling several suppliers for the same part.

  • Google Business Profile updates
  • Local product and service pages
  • Accurate opening times and contact details
  • Support for UK-wide delivery searches

More detail

More on websites for auto parts retailers

The rest of what auto parts retailers ask us, tidied away. Open what you need.

Some parts cannot be bought safely from a simple product name. A customer may need help with a rare vehicle, a commercial van, a modified car or a large order. Your website can collect the details needed to price the request properly.

We write quote forms for auto parts retailers, not generic contact boxes. A customer can provide registration number, make, model, engine, year, part number, quantity and delivery postcode. They can also upload a photo or explain the fault when that helps you identify the part.

The enquiry arrives with useful information, so you spend less time asking basic follow-up questions. You can check fitment, stock, supplier availability and delivery before replying. That makes your answer faster and gives the customer more confidence in the part you recommend.

The same forms can separate a quick retail order from a trade enquiry. You can ask for a VAT number, account details or expected quantity when a garage or fleet buyer needs a different price.

  • Registration and vehicle details
  • Part number and quantity fields
  • Photo upload for unclear parts
  • Separate trade quote enquiries

Auto parts buyers want reassurance before paying. They want to know that the part arrived on time, matched the description and fitted the vehicle. Reviews and clear proof help answer those concerns before the customer phones another retailer.

We can set up a simple request after each completed order or collection. The customer receives a polite message asking for feedback at the right time. Good feedback can support your Google Business Profile and your website. A concern can reach you privately, giving you a chance to sort it out.

Product pages can also show useful proof. This may include customer comments, delivery information, warranty details, fitting notes and photographs. These details help buyers compare your offer with an anonymous marketplace listing.

Reviews do not replace accurate fitment data or fair delivery terms. They strengthen them. When a buyer sees that other customers received the right part and helpful service, your shop feels like the safer choice.

  • Review requests after completed orders
  • Google Business Profile review support
  • Customer comments on product pages
  • Clear warranty and delivery information

A missed call can mean a lost order, especially when a customer needs a part before a vehicle goes back on the road. Our AI Receptionist answers 24/7 in your business name. It gives callers a helpful first response while you keep serving customers or checking stock.

It takes the caller's name, number, vehicle registration, part details and delivery needs. It can sort urgent requests from general enquiries, then texts you the information straight away. You can call back with the details already in hand instead of asking the same questions again.

The AI Receptionist costs £169 a month on its own. It is £199 a month with Ecommerce Care in the Care plus Receptionist bundle. It is not a replacement for your judgement. It is a reliable first response that stops good enquiries disappearing when your phone is busy.

We help shape the call handling around your opening hours, delivery promises and common part enquiries. The aim is simple. More useful messages reach you, and fewer callers hear a voicemail when they need help.

  • Answers calls day and night
  • Uses your business name
  • Collects vehicle and part details
  • Texts you after each call

When you are ready to buy leads, Google Ads puts your products and offers in front of people already searching. That might be someone looking for a battery today, a replacement sensor by part number or a supplier for a garage order.

Management costs £449 a month. We manage campaigns, bids, budgets, advert wording, negative keywords and the pages people land on. Negative keywords stop wasted clicks from searches you do not want, such as free manuals or fitting instructions.

Your advertising spend goes directly to Google. We never mark it up. It is separate from our management fee, and you decide the budget. We explain what the campaigns are targeting, what has been spent and what needs changing.

We also set up tracking that links clicks to useful actions. You can see product purchases, quote form submissions, phone calls and other enquiries. That gives you a clearer view of which advertising activity produced real opportunities, not just visits.

  • Google Shopping and Merchant Centre
  • Campaign and budget management
  • Ad copy and bid testing
  • Tracking for calls and orders

A large catalogue needs regular attention. New parts arrive, suppliers change prices, vehicles become older and seasonal demand shifts. Our SEO and Content service costs £249 a month. It includes two useful pages or articles, local search work, Google Business Profile posts, listing work, rank tracking and a monthly report.

The content can answer real buying concerns. Examples include choosing the right battery, understanding brake pad wear, checking a registration number or preparing a van for winter. Useful pages bring in people earlier, then guide them towards the right products or a quote.

Automated Social Media costs £99 a month. It plans, writes and posts content to Facebook and Instagram. You approve a month at one time, rather than trying to create posts between customers and deliveries.

The Intelligent Marketing Coach costs £49 a month. It gives you a plan built around your business and breaks it into weekly tasks. You always know what to do next, without needing to become a marketing expert.

  • Two pages or articles each month
  • Google Business Profile posts
  • Facebook and Instagram posts
  • Weekly marketing tasks

Ecommerce Launch costs £2,495. It suits a retailer starting online with a focused range and a clear route from product page to checkout. It includes the core shop, payments, delivery setup, product structure and the foundations needed to take orders properly.

Ecommerce Growth costs £3,995 and is the package most businesses should take. It suits retailers with a wider catalogue, fitment needs, more marketing activity or plans to grow beyond a small starting range. It gives us more room to build the sales system around your operation.

Ecommerce Pro starts from £5,995. It is for established retailers with real operational complexity, such as large catalogues, advanced stock needs, supplier connections or more involved customer journeys. We confirm the scope before giving you a final price.

Ecommerce Care is £99 a month and required for every online shop. It includes hosting, security, daily backups, software updates, uptime checks, up to 30 minutes of content changes and email support. A shop needs more care than a brochure site because payments, stock and shop software must keep working. There is also a no upfront option at £199 a month on a 24 month term, with no setup fee.

  • Ecommerce Launch, £2,495
  • Ecommerce Growth, £3,995
  • Ecommerce Pro, from £5,995
  • Ecommerce Care, £99 a month
  • No upfront option, £199 a month

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Auto Parts Retailers ask us these most

Price, timescales and ownership, answered for a auto parts retailer.

Ecommerce Launch costs £2,495, Ecommerce Growth costs £3,995, and Ecommerce Pro starts from £5,995. All prices exclude VAT. Growth is the package most businesses should take because it gives more room for fitment data, larger catalogues and marketing. We confirm the exact scope before work starts. Payment is 50% on signature and 50% on launch. Ecommerce Care is then £99 a month and required for every shop.
The timescale depends on catalogue size, product data, fitment information and any supplier or stock connections. A focused shop can move faster than a large catalogue with complex rules. We agree the plan and information needed before starting, then give you clear stages towards launch. Your part is supplying accurate products, prices, images and delivery details. Delays usually happen when that information is incomplete or arrives in batches.
Ecommerce Care includes hosting, security, daily backups, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. It costs £99 because an online shop has payments, stock, delivery rules and shop software that must keep working together. Website Care is £59 a month for brochure sites, but it is not the correct service for an ecommerce shop. Monthly billing starts at launch.
Yes. We are WooCommerce specialists and can build a WooCommerce website for an auto parts retailer when it suits the catalogue and operation. We can set up products, categories, filters, payments, delivery, customer accounts, stock and order handling. WooCommerce is not the product we are selling on its own. The aim is a complete online sales system that helps you take orders, get paid and manage the work afterwards.
We can include vehicle registration lookup where the required data source and fitment information are available. The exact setup depends on your catalogue, suppliers and the vehicles you serve. Registration lookup should support your existing fitment checks, not replace them blindly. We will review your data before recommending the right approach. Product pages can also collect make, model, engine, year and registration details when a full lookup is not suitable.
Yes, but the catalogue needs planning. We can help structure categories, brands, part numbers, vehicle compatibility, prices, images, stock and delivery information. A large catalogue may need staged uploads so customers see accurate products first. We will identify duplicate, missing or outdated data before launch where possible. If your supplier provides regular stock or price files, we can discuss the safest way to keep products current.
It may be possible, depending on the systems and access provided by your suppliers. We need to understand how stock, prices, product data and orders move today. Some suppliers provide usable product files, while others need a more involved connection. Ecommerce Pro is usually the better starting point for complex operations. We will not promise an integration until we have checked the systems, data and rules involved.
Yes. We can build trade quote forms that ask for a business name, VAT number, vehicle details, part numbers and quantities. You can then review larger requests before agreeing a price. If you need account pricing, customer login areas or different delivery rules, we will include those requirements in the scope. The site can support retail buyers and trade enquiries without forcing both groups through the same simple form.
We can set up card payments through Stripe and support PayPal. The final choice depends on your account, risk checks and the countries you sell to. Customers should see clear prices, delivery charges and returns information before paying. We also make the checkout easier to follow on a phone. Payment provider fees are separate from our build price and are charged by the provider you choose.
We can set up abandoned basket recovery so a customer who leaves before payment receives a helpful reminder. The message can point them back to the products and explain delivery or support options. It should not pressure someone who is still checking fitment. We can also connect email marketing so you can send useful updates to customers who have agreed to hear from you, while keeping messages relevant to auto parts.
Google Ads management costs £449 a month. This includes campaign management, bid and budget changes, advert testing, unwanted search controls, landing page improvements and a monthly reporting call. Your advert spend is paid directly to Google and is never marked up by us. You choose the budget. We also track purchases, calls and quote forms so you can see which clicks created real enquiries or orders.
The AI Receptionist answers calls 24/7 in your business name. It takes the caller's details, vehicle registration, part request and delivery needs where relevant. It can sort urgent requests and texts the information to you immediately. It costs £169 a month on its own, or £199 a month with Ecommerce Care in the Care plus Receptionist bundle. We help set its wording and call rules around your business.
The no upfront option costs £199 a month on a 24 month term and has no setup fee. It includes a template site built for your trade, hosting, care and the AI receptionist. It is designed for businesses that want to start without paying the build cost upfront. It is not the same as a fully scoped Ecommerce Launch, Growth or Pro build. We will explain what is included before you agree.
You own the website, content and customer data created for your business, subject to any third-party software or provider terms. We do not want to hold your business hostage to a platform. We can explain the access, accounts and licences involved before launch. Payment providers, Google and other services have their own terms. You remain responsible for lawful data handling, privacy notices and customer permissions.
Monthly services have a 12 month minimum term, then continue monthly thereafter. This applies to Ecommerce Care and any modules you add. The reason is practical. Shop security, updates, content and marketing need time to work properly and cannot be judged from one busy week. Modules can be added at any time. Ad spend is separate, paid directly to Google and never included in our monthly management fee.

Where we work

Working across the UK

We build local landing pages for every town you cover. These are the areas we work in most often.

Newcastle upon Tyne Gateshead Sunderland Durham North Shields South Shields Whitley Bay Wallsend Jarrow Washington Cramlington Blyth Morpeth Hexham Ponteland Chester-le-Street Consett Gosforth Jesmond Heaton Tynemouth Killingworth Houghton-le-Spring Seaham Bedlington

References

Useful links for a auto parts retailer

The bodies and tools a auto parts retailer deals with, plus where to go next on our site.

Next step

Get a fixed price for your auto parts retailer website

Tell us the auto parts retailer work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.

Start your quote