Marketplaces take your margin
Etsy, Amazon and other marketplaces take a share of each order. Their fees reduce what remains for wax, packaging, postage and profit, especially on lower-priced melts and small gift items.
Ecommerce for candle & home fragrance brands
Your Candle Brand Website That Sells
Build an ecommerce website for your candle and home fragrance brand, with products, payments, delivery, tracking and marketing ready from day one. Launch from £2,495 and keep more control of every order, customer and future sale.
From £2,495
Ecommerce build price
£99 a month
Required Ecommerce Care
£169 a month
AI Receptionist
£449 a month
Google Ads Management
Etsy, Amazon, eBay and Not On The High Street can help you get started. They also take a share of each order and keep the customer relationship. You may receive the sale, but the marketplace controls the checkout, the customer data and much of the buying experience.
That matters when you sell candles and home fragrance. A customer who buys your Christmas gift set could return for wax melts, refills or a birthday present. If the marketplace owns that customer, you may never get the chance to sell to them again.
The problem
What is costing Candle & Home Fragrance Brands work right now
Customers never come back
A marketplace may keep the buyer relationship hidden from you. You lose the chance to send a new scent launch, Christmas collection or replenishment reminder to someone who already liked your products.
Product details are too thin
Customers need scent notes, burn time, wax type, vessel size and safety information. A basic listing often leaves those answers scattered across messages, creating hesitation and avoidable questions before checkout.
The ACCC Framework
Attract
Convert
Capture
Compound
How the system works
What you get
Included in the build
Every client also takes Website Care at £59 a month. Everything else is modular.
01
WooCommerce shop setup
02
Stripe and PayPal payments
03
Scent-led product pages
04
Gift sets and product variations
05
Shipping and delivery rules
06
Stock and order management
07
Google Merchant Centre
08
Abandoned basket recovery
09
Email marketing integration
10
Ecommerce tracking and reporting
11
Review request system
12
Mobile-first checkout
Pricing
Packages for Candle & Home Fragrance Brands
Products, payments, shipping, tracking and marketing ready from day one. Ecommerce Care is £99 a month rather than £59, because a shop needs more looking after than a brochure site.
Ecommerce Launch
£2,495
Everything you need to start selling properly online.
Best for: Businesses launching their first serious online store.
- WooCommerce website
- Up to around 30 products loaded
- Product categories and filtering
- Stripe and card payments
- PayPal if required
- Shipping configuration
- Discount and coupon system
- Customer accounts
- Transactional emails
- Ecommerce conversion tracking in GA4
- Google Merchant Centre setup
- Technical and on-page SEO foundations
- Mobile-first checkout
- Copywriting for the main site pages
- Training so you can run it yourself
- Audience Simulator access, included
- 2 rounds of revisions
Ecommerce Growth
£3,995
Built to grow orders, not just take them.
Best for: Shops that need marketing, automation and repeat custom built in.
Everything in Launch, plus:
- Up to 100 products
- Conversion-focused product pages
- Abandoned basket recovery
- Product reviews
- Email capture
- Mailchimp or Klaviyo integration
- Upsells and cross-sells
- Enhanced product filtering
- Google Shopping feed
- Meta catalogue and pixel
- Enhanced ecommerce analytics
- Automated customer emails
- 3 rounds of revisions
Ecommerce Pro
From £5,995
For established businesses with real operational complexity.
Best for: Larger catalogues, trade pricing, subscriptions and systems that must talk to each other.
Everything in Growth, plus options such as:
- Subscriptions
- Memberships
- Wholesale and trade pricing
- Complex product variations
- Custom product builders
- Accounting integrations
- Fulfilment integrations
- Advanced shipping rules
- Custom checkout functionality
- Migration from an existing store
- Larger catalogue import
This is a starting price. Once you need ERP, API or genuinely bespoke logic, we quote that separately rather than squeezing it into a fixed package.
Ecommerce Care £99 a month Required
Everything in Website Care, sized for an online shop. A store has payments, stock and plugins to keep working, so it needs more attention than a brochure site.
All prices exclude VAT.
Monthly
Everything else is modular
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
Website Care
Required£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
AI Receptionist
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Website Chatbot
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
Google Ads Management
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
SEO and Content
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
Automated Social Media
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
Intelligent Marketing Coach
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
Extra Support Time
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
Bundle them and pay less
The same modules, priced lower when taken together.
Care plus Receptionist
£199 a month
Saves £29
Care plus Receptionist plus Ads
£595 a month
Saves £82
Everything
£795 a month
Saves £141
No Upfront Option
£199 a month , 24 month term
No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.
Start with no upfront cost- No setup fee
- Template site built for your trade
- Up to 5 pages
- Hosting and Website Care included
- AI Receptionist included
- Live in 5 working days
Terms
- 50% on signature, 50% on launch.
- Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
- Ad spend is billed separately by Google and is never marked up.
- Modules can be added at any time.
- All prices exclude VAT.
Quote request
Get a price for your candle & home fragrance brand website
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
- A fixed price, not a range
- Reply within one working day
- No obligation and no sales sequence
The result
What changes once it is live
You own the customer relationship
Customers buy through your shop, not only through a marketplace. You can build permission-based email marketing around new scents, seasonal gifts, repeat purchases and collections they already viewed.
Every product answers doubts
Clear scent descriptions, sizes, burn times, ingredients and safety information help shoppers decide. Fewer unanswered questions means a simpler path from product page to paid order.
Orders arrive in one place
Payments, stock, delivery details and order emails work together. You can see what needs making, packing or sending without searching through social messages and separate marketplace accounts.
01
Your online shop becomes the hub of every sale
Your website becomes the place where your whole candle business comes together. Customers can browse scents, compare sizes, choose gift sets, pay securely and receive delivery information without you explaining the same details by message.
We connect the shop with the tools you already need to run orders. That can include WooCommerce, Stripe, PayPal, delivery settings, stock levels, order emails and sales tracking. You can see what sold, what needs packing and which products bring people back.
- Clear product pages for every scent
- Secure Stripe and PayPal payments
- Shipping rules by order value
- Stock and order management
- Gift sets, bundles and variations
- Sales tracking from the start
02
Your products show up when local buyers are ready
People search Google for candles, wax melts, reed diffusers and gifts near them. Your online shop should make it easy for those buyers to find your products, understand what you sell and place an order. We set up the key pages and local information that help Google match your brand with useful searches.
We also improve your Google Business Profile, the business listing shown in Google Search and Maps. It can show your opening hours, product range, website, photos and reviews. For a Newcastle brand, that helps people in Newcastle upon Tyne, Gateshead, Sunderland and nearby areas discover you.
- Google Business Profile setup
- Local product and service pages
- Clear delivery and collection details
- Google Merchant Centre setup
- Product information for shopping results
More detail
More on websites for candle & home fragrance brands
The rest of what candle & home fragrance brands ask us, tidied away. Open what you need.
A candle needs more than a nice photograph. Buyers want to know the scent notes, size, burn time, ingredients, wax type, vessel details and delivery choices. We structure each product page so the important buying information is easy to find before someone adds it to their basket.
Your shop can also handle gift messages, product variations, bundles and seasonal ranges. Checkout stays simple on a phone. Customers can pay with Stripe or PayPal, while you receive the order details needed to pack the right products and send them on time.
- Scent notes and fragrance descriptions
- Burn times and product sizes
- Safety and care information
- Gift sets and product bundles
- Mobile-friendly checkout
- Abandoned basket recovery options
Home fragrance is personal. One customer loves a warm amber scent, while another wants clean cotton or fresh citrus. Reviews help shoppers judge the product before buying. They also show that real people received their orders and enjoyed the experience.
We help you request reviews after every order, rather than waiting and hoping customers remember. Reviews can support your website, Google Business Profile and future marketing. Strong proof helps a new buyer choose your candle brand instead of a cheaper-looking listing with little information.
- Review requests after each order
- Product reviews beside buying information
- Google review collection
- Customer photos where available
- Proof for gift and seasonal ranges
You may be pouring wax, packing Christmas orders or serving customers when the phone rings. The AI Receptionist answers every call 24/7 in your business name. It takes the caller's details, records what they need and sorts urgent requests from routine enquiries.
It then texts you the information straight away, so you can call back with the right answer. It costs £169 a month on its own, or £199 a month with Website Care. That means fewer missed wholesale enquiries, wedding favour requests and urgent delivery questions.
The receptionist can explain basic information you approve, such as opening hours, delivery areas and product categories. It does not replace your judgement. It makes sure a ringing phone does not quietly become a lost order.
- Answers calls day and night
- Uses your business name
- Takes names and contact details
- Records the product or request
- Sorts urgent enquiries
- Texts you after the call
When you are ready to buy leads, Google Ads can put your products in front of people searching for candles, gifts and home fragrance. We manage the campaigns, test the wording and improve the pages people reach. The aim is useful traffic from people with a clear reason to buy.
Google Ads Management is £449 a month. Your ad spend is paid directly to Google and never marked up by us. Tracking shows which advert led to a product view, basket, checkout or completed order. You can then see which clicks became real sales instead of judging campaigns by visits alone.
- Campaign management
- Bid and budget optimisation
- Ad copy testing
- Negative keyword management
- Landing page optimisation
- Monthly reporting call
Launching the shop is the start of the sales work, not the end. SEO and Content costs £249 a month and includes two useful pages or articles each month, local work, Google Business Profile posts, citation building, rank tracking and monthly reporting.
Content can answer questions about candle care, scent choices, wax types, gift buying and safe burning. It can also support Christmas collections, wedding favours and seasonal gift searches. We plan topics around the products you want to sell, not empty posts that nobody needs.
Automated Social Media is £99 a month if you want regular Facebook and Instagram content without writing it yourself. The Intelligent Marketing Coach is £49 a month and gives you a weekly plan, so you know what to do next.
- SEO and Content, £249 a month
- Two pages or articles each month
- Google Business Profile posts
- Automated Social Media, £99 a month
- Intelligent Marketing Coach, £49 a month
- Monthly progress reporting
Ecommerce Launch costs £2,495. It gives a smaller candle brand everything needed to start selling properly online. Ecommerce Growth costs £3,995 and is the package most businesses should take when they need a stronger sales system, more products, better tracking and room to grow.
Ecommerce Pro starts from £5,995. It suits established brands with real stock, fulfilment, wholesale or operational complexity. Every shop needs Ecommerce Care at £99 a month. It includes hosting, security, daily backups, software updates, uptime monitoring, up to 30 minutes of content changes and email support.
If paying upfront is holding you back, the no upfront option costs £199 a month over a 24 month term, with no setup fee. It includes a template shop built for your trade, hosting, care and the AI Receptionist. All prices exclude VAT.
- Ecommerce Launch, £2,495
- Ecommerce Growth, £3,995
- Ecommerce Pro, from £5,995
- Ecommerce Care, £99 a month
- No upfront option, £199 a month
- 24 month no upfront term
The honest comparison
Why do some websites cost £199?
It is a fair question, and it deserves a straight answer rather than a sales pitch.
If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.
Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.
A £199 builder site
Fine for a basic presence. Not built to win work.
A Look North website
Built so search traffic becomes booked jobs.
Who writes the words
A £199 builder site
You do, usually at 11pm, into a blank box.
A Look North website
We do. Copywriting for every page is included, written around the jobs you actually want.
Whether it shows up on Google
A £199 builder site
It will rank for your business name. Not much else.
A Look North website
A page for every service and every town you cover, structured so each one can rank.
What happens to an enquiry
A £199 builder site
A contact form emails you. If you miss it, you miss it.
A Look North website
Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.
When the phone rings and you are on a job
A £199 builder site
It goes to voicemail. Most callers hang up and ring the next business.
A Look North website
Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.
Knowing what is working
A £199 builder site
A visitor counter, if that.
A Look North website
Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.
Getting reviews
A £199 builder site
You remember to ask, sometimes.
A Look North website
Review generation set up so a request goes out after every job, with the results shown on your site.
What happens after launch
A £199 builder site
Nothing. It sits there until you cancel the subscription.
A Look North website
The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.
Who owns it
A £199 builder site
The platform. Stop paying and it disappears.
A Look North website
You do. The code, the domain, the hosting account and the content are yours.
Speed on a phone
A £199 builder site
Template bloat, often slow, which costs you rankings and visitors.
A Look North website
Built mobile first, because that is where almost every local search happens.
When something breaks
A £199 builder site
A help centre article and a support queue.
A Look North website
Website Care at £59 a month: monitoring, backups, updates, and a person who answers.
We have a £199 a month option too. It is not the same thing.
If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.
What the difference buys
What you actually get for the difference
Not features. The things that change how much work comes in.
Every call answered
A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.
Found for the work you want
One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.
Enquiries you can price
Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.
Proof that compounds
A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.
Words written for you
Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.
Proof of what paid off
Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.
A plan for after launch
The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.
You own the lot
Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.
If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.
FAQ
Candle & Home Fragrance Brands ask us these most
Price, timescales and ownership, answered for a candle brand.
Ecommerce Launch costs £2,495, Ecommerce Growth costs £3,995 and Ecommerce Pro starts from £5,995. Growth is the package most businesses should take when they want more than a simple shop. It includes stronger sales tools, tracking and room for a wider range. All prices exclude VAT. Ecommerce Care is required from launch at £99 a month.
The time depends on your products, photographs, copy, stock setup and shipping rules. We agree the plan before work starts, then build around the information available. A smaller launch shop can move faster than a large catalogue with many scent variations and gift sets. We will give you a clear timeline after reviewing your requirements and product list.
An online shop needs more attention than a brochure website. Payments, stock, delivery settings, security and shop software all need to keep working. Ecommerce Care includes hosting, SSL security, daily backups, security monitoring, updates, uptime monitoring, up to 30 minutes of content changes each month and email support. It is required for every ecommerce client.
Yes. We are WooCommerce specialists and can build a WooCommerce website for a candle brand around your products and daily work. We can set up scent options, sizes, bundles, gift sets, stock, delivery and checkout. The aim is not simply to install a shop. It is to give you a working system for taking orders, getting paid and understanding sales.
Yes. We can connect Stripe and PayPal so customers have familiar ways to pay. The checkout can be set up for mobile buying, clear delivery charges and useful order emails. We will also help make the payment and delivery information easy to understand, which matters when someone is buying a gift and wants confidence before placing the order.
Yes. Product pages can show scent notes, sizes, vessels, burn times and other choices. We can create gift sets, bundles, limited editions and product variations, with stock linked to the options where needed. We can also create collection pages for Christmas, wedding favours, corporate gifts, wax melts and other ranges that need a clear buying path.
Yes. Safety and care information can sit on each relevant product page, alongside burn instructions, warnings and other details you provide. We will structure the information so shoppers can find it without losing the buying path. You remain responsible for supplying accurate product and safety wording for your candles and home fragrance products.
Not necessarily. Your own shop gives you control of the customer relationship and avoids relying on one marketplace. You can still use marketplaces if they bring useful sales, but your website becomes the main place to send repeat buyers, social traffic, email subscribers and people who find your brand through Google.
Yes. We can prepare your product information for Google Merchant Centre, which helps Google understand and display your products in shopping results. This can support searches for candles, wax melts, reed diffusers and gifts. Product data, prices, stock and delivery information must be accurate, so we build the setup around the details you provide.
Google Ads Management costs £449 a month. It includes campaign management, bid and budget optimisation, advert wording tests, negative keyword management, landing page optimisation and a monthly reporting call. Your ad spend goes directly to Google and is never marked up by us. Tracking shows which clicks became baskets and completed orders.
Yes. We set up ecommerce tracking so you can understand activity such as product views, baskets, checkouts and completed orders. Where the platforms allow it, we connect that information to campaigns and traffic sources. This gives you a clearer view of what helped produce a sale, rather than counting visits without knowing whether anyone bought.
The AI Receptionist answers every call 24/7 in your business name. It takes the caller's details, records what they need, sorts urgent requests and texts you immediately. It can help capture wholesale, corporate gift, wedding favour and delivery enquiries while you are making products or packing orders. It costs £169 a month alone, or £199 with Website Care.
The no upfront option costs £199 a month over a 24 month term, with no setup fee. It includes a template shop built for your trade, hosting, care and the AI Receptionist. It suits a business that wants to start selling now without paying the full build cost upfront. The monthly term applies from the start of the agreement.
You own the website and the customer information collected through your own shop, subject to your payment, email and other supplier accounts. We build and manage the system for you. Your marketplace accounts remain subject to each marketplace's rules, which is another reason to grow sales through a shop you control.
Monthly billing starts when the shop launches. The standard minimum term is 12 months, then billing continues monthly. This covers the ongoing care needed to keep the shop secure, updated and available. The no upfront option is different, with a 24 month term because it spreads the build, hosting, care and AI Receptionist into one monthly payment.
Where we work
Working across the UK
We build local landing pages for every town you cover. These are the areas we work in most often.
Newcastle upon Tyne
Gateshead
Sunderland
Durham
North Shields
South Shields
Whitley Bay
Wallsend
Jarrow
Washington
Cramlington
Blyth
Morpeth
Hexham
Ponteland
Chester-le-Street
Consett
Gosforth
Jesmond
Heaton
Tynemouth
Killingworth
Houghton-le-Spring
Seaham
Bedlington
References
Useful links for a candle brand
The bodies and tools a candle brand deals with, plus where to go next on our site.
More from us
Official sources
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Websites for similar businesses
Closest to candle & home fragrance brands in how they win work. Each gets its own page, quote form and set of searches.
Ecommerce
- All Online Shops
- Artists & Print Sellers
- Auto Parts Retailers
- Baby & Children's Retailers
- Beauty & Cosmetics Brands
- Bike Shops
- Breweries & Distilleries
- Building & Trade Suppliers
- Coffee Roasters
- Craft & Handmade Businesses
- Ecommerce Websites
- Electronics & Tech Retailers
- Fashion & Clothing Brands
- Food & Drink Producers
- Furniture Retailers
- Garden Centres & Nurseries
- Health & Supplement Brands
- Home & Garden Retailers
- Jewellery Businesses
- Personalised Gift Businesses
- Pet Supply Retailers
- Sports & Outdoor Retailers
- Subscription Box Businesses
- Toy & Game Retailers
- Wholesale & Trade Sellers
- WooCommerce Websites
- Workwear & PPE Suppliers
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Get a fixed price for your candle brand website
Tell us the candle brand work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.