Web design Edinburgh

Web Design Edinburgh That Wins More Work

We build websites, online shops and booking systems for Edinburgh businesses, then help them get found and answer more enquiries. Work with one team from Newcastle, with published website prices from £1,295 and no travel cost added.

From £1,295

Published website build price

£59 a month

Required Website Care

£169 a month

AI Receptionist

UK-wide

Delivery from Newcastle upon Tyne

Your Edinburgh business may be excellent, but a dated website can make people doubt it before they call. Visitors compare you with nearby firms, hotels, shops and consultants in seconds. If your website hides prices, services or proof, the enquiry often goes to someone else.

Edinburgh is not one simple market. Tourism businesses compete for seasonal bookings, professional firms compete for trust, and trades compete across crowded local search results. Historic buildings also bring strict conservation rules and practical limits. You need more than website design Edinburgh. You need one system that brings in and handles work.

The problem

What is holding your website back

A website that looks forgotten

Edinburgh customers compare your site with polished firms, hotels and shops. Old photographs, unclear services or missing prices can make good work look less trustworthy than it is.

Replace the dated site with clear proof and services

Calls lost during busy work

You cannot answer while driving, serving guests, treating clients or working on a property. Each unanswered call may go to a competitor before you see the message.

Add an AI receptionist that answers every call

Local searches favour competitors

Businesses in Leith, New Town and beyond compete for tight local searches. An incomplete Google Business Profile and thin service pages leave buyers with fewer reasons to choose you.

Improve your profile and build useful local pages

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

Website design and development

02

Google Business Profile support

03

Local Edinburgh service pages

04

Quote and lead capture forms

05

Call tracking and enquiry records

06

AI receptionist for missed calls

07

Review request automation

08

Google Ads management

09

SEO and ongoing content

10

Ecommerce and online shops

11

Direct booking websites

12

Laravel web app development

Your evenings, priced up

What is DIY social media costing you?

Posting yourself feels free. It is not, because every hour on Instagram is an hour you cannot charge out.

Roughly

of billable time spent posting every month

Automate the posting

That is also around hours a year. Typical UK trade figures; adjust the sliders to your own.

Pricing

Three build packages

Every client also takes Website Care at £59 a month. Everything else is modular, so you only pay for what you actually need.

Essentials

£1,295

A credible presence that turns visitors into enquiries.

Best for: Sole traders and small teams who need to look established and get the phone ringing.

  • Up to 7 pages, designed mobile first
  • Copywriting for every page
  • Google Business Profile setup and optimisation
  • Contact forms and click to call
  • Call tracking number
  • Basic on-page SEO
  • Google Analytics and conversion tracking
  • Audience Simulator access, included
  • 2 rounds of revisions
  • Live in 10 working days
Most popular

Complete

£1,995

For businesses losing work to missed calls.

Best for: Established businesses that cannot answer the phone while they are on a job.

Everything in Essentials, plus:

  • Up to 12 pages, including service and location pages
  • AI receptionist configured to your business, live at launch
  • Enquiry notifications by SMS and email
  • WhatsApp enquiry capture
  • Review generation setup
  • Photo and video gallery
  • 3 rounds of revisions

Growth

£2,495

For businesses ready to buy leads through Google.

Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.

Everything in Complete, plus:

  • Dedicated PPC landing pages
  • Full conversion tracking and call attribution
  • Google Ads account build, keyword research and campaign structure
  • Competitor analysis
  • Priority build, live in 7 working days

Website Care £59 a month Required

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days
  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a fixed price

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More useful first conversations

Visitors arrive with clearer expectations and better information. Your forms collect the details needed to price work, book dates or decide whether an enquiry is suitable.

Fewer missed opportunities

Calls no longer depend entirely on whether you are free at that moment. The AI receptionist records the essentials and sends them to you by text.

A stronger local presence

Your services, areas, opening times and reviews are easier to find and understand. Edinburgh customers can see why your business fits before contacting you.

01

Edinburgh customers find the answers before they call

Your website should work while you are meeting clients, serving guests or finishing a job. We build the central place for your services, prices, areas, availability and proof. We also connect the tools around it, so your website is not left sitting alone after launch.

From Newcastle upon Tyne, we deliver the work over video call and email. You deal with the same person throughout. That keeps decisions quick, avoids travel costs and gives you one team for web development Edinburgh businesses can actually use.

  • Service pages for solicitors, consultants, trades and tourism firms
  • Online shops for Scottish makers, retailers and food brands
  • Direct booking websites for hotels, tours and holiday lets
  • Appointment booking for clinics, salons and professional services
  • Custom software and web apps built by Laravel specialists

02

Local search puts your Edinburgh business in front of ready buyers

People search for specific help, such as a roofer in Leith, a hotel near the Old Town, or an accountant in Stockbridge. We make your website and Google Business Profile explain exactly what you offer, where you work and why people should choose you.

This is more than adding Edinburgh to every page. We build useful local pages, improve your business details and keep your profile active. The result is a stronger starting point when people compare firms in Morningside, New Town, Portobello or beyond.

  • Google Business Profile setup, updates and service information
  • Local pages for Edinburgh districts and nearby service areas
  • Clear opening hours, contact details and directions
  • Useful pages answering real customer searches and objections
  • Review prompts and local listings that keep details consistent

More detail

More detail

Open the parts you care about. Everything here is on the page, just tidied away.

A vague message rarely gives you enough to quote. We create forms that ask only for the details your team needs. That could mean property type, location, dates, budget, number of guests or the urgency of a repair.

Good forms save time on both sides. They help visitors choose the right service and give you a cleaner brief before the first conversation. We can also connect calls, forms and booking requests, so every useful enquiry has a clear next step.

  • Trade forms asking about address, access, damage and preferred dates
  • Tourism forms covering dates, guests, rooms and special requirements
  • Professional service forms sorting enquiry type and urgency
  • Automatic confirmations so visitors know their message arrived
  • Call tracking showing which marketing produced each enquiry

A strong review can matter more than another paragraph about your business. People booking a stay, hiring a tradesperson or choosing an adviser want evidence from customers like them. We place reviews, case studies, qualifications and clear work examples where they support a decision.

After each completed job, we help you request feedback at the right time. Positive reviews build confidence. Useful feedback also shows where your service needs attention. This creates proof that keeps working after the original job is finished.

  • Review request messages sent after completed work
  • Google review links that remove unnecessary steps
  • Case studies showing the problem, work and result
  • Accreditation and qualification details placed beside services
  • Project galleries for renovations, interiors, events and products

Missed calls often arrive when you are driving, with a customer, or dealing with a busy hotel or shop. Our AI receptionist answers in your business name, 24 hours a day. It takes the caller's details, sorts urgency and texts you straight away.

It costs £169 a month on its own, or £199 a month with Website Care. It does not replace your judgement. It makes sure useful calls do not disappear into voicemail while you are working.

  • Answers calls 24/7 in your chosen business name
  • Takes names, contact details, service needs and locations
  • Sorts urgent repair calls from routine enquiries
  • Texts you the call details immediately
  • Helps businesses respond while working, travelling or sleeping

Google Ads can put your service in front of people ready to act. We manage campaigns for the areas, services and times that matter to you. This can help when tourism demand changes, seasonal trades get busy, or a new service needs attention.

Management is £449 a month. Your ad spend goes directly to Google and is never marked up. We track calls, forms and real jobs, not just clicks, so you can see what the campaign is actually producing.

  • Campaigns aimed at chosen Edinburgh services and districts
  • Ad copy tested against real customer concerns
  • Budgets and bids checked and adjusted regularly
  • Unwanted searches blocked through negative keywords
  • Call and form tracking linked to real job outcomes

A website should not stop growing on launch day. Our SEO and Content service costs £249 a month. Each month brings two useful pages or articles, local search work, Google Business Profile posts, listing updates, rank tracking and a reporting call.

You can add Automated Social Media for £99 a month. It plans, writes and posts to Facebook and Instagram for your approval. The Intelligent Marketing Coach costs £49 a month and turns your marketing plan into weekly tasks you can complete.

  • Pages for new services, districts and customer problems
  • Articles answering Edinburgh buying and booking questions
  • Google Business Profile posts written and scheduled
  • Facebook and Instagram content approved in one sitting
  • Weekly marketing tasks through the Intelligent Marketing Coach

Our website design Edinburgh packages are published, so you can compare the starting point before a sales call. Essentials is £1,295 for a credible presence. Complete is £1,995 for businesses losing work to missed calls. Growth is £2,495 for businesses ready to buy leads through Google.

We also build ecommerce shops from £2,495, direct booking websites from £2,495, and appointment booking websites from £1,495 to £1,995. Website Care is required at £59 a month. It includes hosting, security, backups, updates and support. If upfront cost is the barrier, choose £199 a month over 24 months, with no setup fee.

  • Essentials, £1,295, for a credible enquiry-focused website
  • Complete, £1,995, with help for missed calls
  • Growth, £2,495, with a route into Google Ads
  • Ecommerce, direct booking and appointment booking options
  • Website Care, £59 a month, required for every client
  • No upfront option, £199 a month over a 24 month term

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Questions we get asked most

Straight answers on price, timescales, search and who owns what.

Website packages start at £1,295 for Essentials, £1,995 for Complete and £2,495 for Growth. Ecommerce starts at £2,495. Direct booking starts at £2,495, while appointment booking websites cost £1,495 to £1,995. All prices exclude VAT. Website Care is required at £59 a month. We confirm the right package before work begins.
The time depends on the number of pages, products, bookings and content needed. A straightforward site can move quickly once we have your information and approvals. We set the plan at the start and keep decisions in one place. Delays usually come from missing photographs, copy or feedback, rather than the build itself.
Website Care keeps the site working after launch. It includes hosting, an SSL certificate, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. It is required for every client because an unattended website can become unsafe, outdated or unavailable.
Yes. Ecommerce Launch starts at £2,495 for everything needed to start selling properly online. Ecommerce Growth is £3,995 for a shop built to grow orders. Ecommerce Pro starts from £5,995 for established businesses with more complex stock, payment or operational needs. Ecommerce Care is required at £99 a month.
Yes. Our direct booking websites wrap a conversion-focused website around the booking system you already use. Direct Booking starts at £2,495. Booking Growth is £3,995 and is designed to shift more demand towards your own site. Tourism Pro starts from £5,995 for operators with complex inventory.
The AI Receptionist answers 24/7 in your business name. It takes the caller's details, asks about the service needed, sorts urgency and texts you the information immediately. It costs £169 a month, or £199 a month with Website Care. You still decide what happens next, but fewer callers reach voicemail.
Google Ads Management costs £449 a month. This covers campaign management, bid and budget changes, ad copy testing, unwanted search blocking, landing page improvements and a monthly reporting call. Your advertising budget is billed directly by Google. We never mark it up. We also track calls, forms and real job outcomes.
Yes. The no upfront option is £199 a month over a 24 month term, with no setup fee. It includes a template site built for your trade, hosting, care and the AI receptionist. It suits businesses that want to start now without paying the full build cost at the beginning.
You own everything we build for you. That includes the website content and the finished website. We explain what is included before signing, so there is no confusion about your business information or assets. We can continue looking after the site, but ongoing care does not take ownership away from you.
Monthly billing starts when the website launches. The minimum term is 12 months, then billing continues monthly. This applies to the required Website Care and any modules you choose under their agreed terms. The build itself is normally 50% on signature and 50% on launch. All prices exclude VAT.
Yes, but the website cannot approve building work or bypass conservation rules. We can present your service clearly, explain what customers should expect and show relevant experience or qualifications. For property work, your page should set honest expectations about permissions, materials and surveys. You remain responsible for professional and planning advice.
Yes. We improve your Google Business Profile, check services and opening times, support review requests and create useful pages for the areas you serve. We focus on real searches, such as a service in Leith or a booking near the Old Town. No agency can promise a fixed Google position.
Yes. Appointment Booking Websites cost £1,495 to £1,995 and include online booking built into the site. Direct booking websites start at £2,495 and connect with the booking system you already use. We will confirm what your current system allows before recommending the simplest setup.
Yes. We are based in Newcastle upon Tyne and work with businesses across the UK, including Edinburgh. Everything is delivered over video call and email, with one person keeping the project moving. There is no travel cost built into the price. Remote delivery is one reason our published pricing can stay affordable.

Where we work

Working with businesses across Edinburgh

We work with Edinburgh businesses remotely, which is why the price is what it is. These are the areas we build local pages for most often.

Leith Morningside Stockbridge Portobello Corstorphine Bruntsfield Newington Musselburgh Livingston Dalkeith

Nearby

Web design across Scotland

One team, the same fixed prices, wherever you are. Every city page is written for how local businesses there win work.

References

Useful links and references

The tools and bodies referred to on this page, plus where to go next on ours.

Next step

Get a fixed price for your business website

Tell us what you do and which parts of Edinburgh you serve. We will send back a real number with a scope attached, not a range.

Start your quote