SEO for builders
Our SEO and Content plan costs £249 a month. We help your building business show up in Google searches, appear in local map results and give customers stronger reasons to call about their next project.
£249
Monthly SEO and Content plan
2
New pages or articles each month
£1,295
Website build starting price
12 months
Minimum monthly plan term
If your building business is hard to find on Google, customers may call someone else before they ever see your work. They search for house extensions, loft conversions and builders near them. The map results often appear first, and a competitor with better reviews and clearer information can win the enquiry.
Builder SEO is the steady work that helps your services, towns and reputation appear in those searches. We improve the pages customers visit, your Google Business Profile and the content that builds trust. Results take months, not days, but every part is measured and reported in plain English.
The problem
A nearby builder may win the call simply because their map listing appears first. Their profile may have fresher photographs, more reviews and clearer service details, even when your workmanship is stronger.
Improve your map listing and local search signals
A page about general building rarely matches searches for loft conversions, structural work or extensions. Customers cannot quickly find the details that prove you handle their particular project.
Create service pages around real customer searches
If your website only names one town, people in nearby areas may assume you do not travel. Adding copied town pages creates a different problem because they offer no useful local information.
Build honest pages for every town served
What you get
Every plan reports in plain English every month. Everything else we offer is modular.
Proof pays
When two businesses quote the same price, the one with more recent reviews gets the call. Steady reviews lift how many enquiries say yes.
Roughly
of extra work a month from being the obvious choice
Put reviews on autopilotAssumes 40% of enquiries become booked jobs. Typical UK trade figures; adjust the sliders to your own.
Your evenings, priced up
Posting yourself feels free. It is not, because every hour on Instagram is an hour you cannot charge out.
Roughly
of billable time spent posting every month
Automate the postingThat is also around hours a year. Typical UK trade figures; adjust the sliders to your own.
Monthly
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
The same modules, priced lower when taken together.
£199 a month
Saves £29
£595 a month
Saves £82
£795 a month
Saves £141
The foundation
Marketing works as hard as the site it lands on. If the website needs replacing first, this is what that costs.
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
£1,995
For businesses losing work to missed calls.
Best for: Established businesses that cannot answer the phone while they are on a job.
Everything in Essentials, plus:
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.
Everything in Complete, plus:
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Quote request
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
The result
Your business has a better chance of appearing for the services and towns that matter. Customers searching for extensions, renovations or structural work can find a page written for their project.
Visitors can see what you build, where you work and how you manage projects. Accreditations, photographs and useful answers give them evidence before they request a quotation.
An accurate profile, regular posts and steady reviews make your Google listing more useful. Customers can check your phone number, work examples and reputation without hunting through several pages.
One trade, the full picture
The website, the search rankings and the paid clicks are one system, not three purchases. Each has its own page, written for builders.
01
When someone searches for a builder, Google may show a map panel before the normal website results. That map panel can display three nearby businesses, their reviews, opening details, photos and directions. A strong position puts your name in front of people already looking for building work.
Local SEO for builders helps you compete for searches such as builder near me, house extension builder Newcastle and loft conversion builder Gateshead. We improve the signals Google uses, then make sure your listing gives a potential customer enough confidence to call.
02
A single page saying you are a general builder cannot answer every customer's concern. Someone planning a garage conversion needs different information from someone arranging groundworks or a full renovation. We create useful service pages around the words real customers type.
Each page explains what you do, where you work, what affects the cost and what happens next. It can also show relevant photographs, qualifications and project experience. That gives Google a clearer match and gives the visitor a reason to contact you.
More detail
The rest of what builders ask us, tidied away. Open what you need.
Customers often search for a builder in a specific town, not just a county. We build location pages for the places you genuinely serve. Each page uses local project details, relevant services and practical information. It will not pretend you have an office in every town.
Copying the same paragraph and changing a place name gives customers little value. Google can also ignore thin, repeated pages. We write each location page for its audience, using your real coverage from Newcastle upon Tyne across the wider North East.
Your Google Business Profile is often the first thing a customer sees. It holds your phone number, service areas, categories, photographs, reviews, opening details and updates. An incomplete profile can make a professional builder look less established than a less capable competitor.
We keep the profile accurate and active. The right primary category helps Google understand your business. Recent project photographs show the standard of your work. Useful posts give people another reason to visit your website or ask for a price.
Reviews influence two decisions at once. Google uses them as one sign of local reputation, while customers use them to choose who deserves a call. A builder with recent, detailed reviews can look safer than one with a higher total but no feedback for two years.
We help you create a simple request process after completed work. The request can point customers to the right place and remind them what they can mention. We never write fake reviews or pressure unhappy customers to hide their experience.
Building work carries more risk than buying a simple product. Customers want to know about planning permission, building regulations, timescales, disruption, guarantees and payment stages. Useful answers reduce uncertainty before a site visit and show that you understand the job properly.
We use AI to help draft research-based content, then a human checks every piece before it goes live. You can correct technical details, add your experience and remove anything that does not reflect how you work. The result sounds like your business, not a machine.
SEO and Content costs £249 a month, excluding VAT. It is ongoing work rather than a one-off report. Each month, we add useful content, improve your local presence and show what has changed. You get a plain-English view of progress instead of a list of confusing technical terms.
The work is built around your services, towns and commercial priorities. If you want to target extensions first, we start there. If your renovation work is more valuable, the plan follows the jobs you want. Every website we build from £1,295 ships with this structure ready to go.
Search work performs best when the rest of the journey works too. The ACCC Framework brings those parts together. Attract means being found. Convert means making it easy to request a quotation. Capture means answering every call, including missed calls. Compound means reviews, content and social activity building over time.
We can support the website, AI Receptionist and Google Ads alongside SEO. You do not have to coordinate separate suppliers or guess which part is failing. We will tell you if your current site is too slow, confusing or unreliable, because that can limit what search work achieves.
FAQ
Price, timescales and ownership, answered for a builder.
Where we work
We build local landing pages for every town you cover. These are the areas we work in most often.
References
The bodies and tools a builder deals with, plus where to go next on our site.
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Closest to builders in how they win work. Each gets its own page, quote form and set of searches.
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Tell us the builder work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.
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