SEO for roofers
Our SEO and Content plan costs £249 a month. We build the service pages, town pages, Google Business Profile activity and local signals that help more roofing customers find and trust you.
£249
Monthly SEO and Content plan
2
Pages or articles each month
£1,295
Website build starting price
12 months
Minimum monthly plan term
If your roofing business is hard to find on Google, customers are calling someone else. They search for roof repairs near me, emergency roofers in Newcastle, or flat roofing Gateshead. The map results appear first, and a business with better details, reviews and relevant pages often gets the call.
Roofer SEO is not a quick trick or a promise of page one. It is steady work across your website, Google Business Profile, reviews and local listings. We help you show up for the services and towns you actually cover, then report what is improving each month.
The problem
You may have years of roofing experience, yet a newer competitor appears first in the map results. Customers often call the businesses they notice before checking who has the strongest workmanship.
Review your map listing and improve its missing details
A home page rarely ranks well for roof replacement, leadwork, guttering and emergency repairs together. When customers search for one service, they need a page that answers that exact need.
Create dedicated pages for your highest-value roofing services
Customers in Blyth or South Shields want to know whether you attend their area. If your website only names a broad region, they may choose a roofer who explains their local coverage.
Build truthful pages for the towns you actually serve
What you get
Every plan reports in plain English every month. Everything else we offer is modular.
Proof pays
When two businesses quote the same price, the one with more recent reviews gets the call. Steady reviews lift how many enquiries say yes.
Roughly
of extra work a month from being the obvious choice
Put reviews on autopilotAssumes 40% of enquiries become booked jobs. Typical UK trade figures; adjust the sliders to your own.
Your evenings, priced up
Posting yourself feels free. It is not, because every hour on Instagram is an hour you cannot charge out.
Roughly
of billable time spent posting every month
Automate the postingThat is also around hours a year. Typical UK trade figures; adjust the sliders to your own.
Monthly
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
The same modules, priced lower when taken together.
£199 a month
Saves £29
£595 a month
Saves £82
£795 a month
Saves £141
The foundation
Marketing works as hard as the site it lands on. If the website needs replacing first, this is what that costs.
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
£1,995
For businesses losing work to missed calls.
Best for: Established businesses that cannot answer the phone while they are on a job.
Everything in Essentials, plus:
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.
Everything in Complete, plus:
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Quote request
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
The result
Your business has a better chance of appearing for the services and towns you actually target. Customers find pages about their roof problem, rather than a vague page that says little.
Service pages explain your work, qualifications, coverage and next steps. A homeowner can quickly see whether you handle their roof type and location before asking for a price.
Your profile gives customers current photos, accurate details, regular updates and useful services. That creates a more complete first impression when several roofers appear beside one another.
One trade, the full picture
The website, the search rankings and the paid clicks are one system, not three purchases. Each has its own page, written for roofers.
The website
The site that turns those searches and clicks into enquiries, built for how your trade wins work.
Read moreAlso for you
Marketing for roofers from £1,295. Get found, win more roofing enquiries and manage every lead with one UK-wide service. See what is included.
Read moreThe paid traffic
Google Ads priced against your real job values, so every click has to justify itself.
Read more01
When someone needs a roofer, they often search on their phone and call one of the first businesses they see. Google usually shows a map and three nearby listings before the normal website results. Your position, reviews, opening details, photos and services all affect whether that customer chooses you.
Local SEO for roofers focuses on the signals Google uses to understand your business and its service area. We improve the information people see before they reach your website. Take a quick look at your map listing today, then note what a customer would see before making the call.
02
A single home page cannot properly explain roof replacement, leadwork and emergency repairs at the same time. Customers search with a specific problem, and Google needs a clear page that matches that search. We create useful pages around the work you actually want more of.
Each page explains what the job involves, when a customer needs it, what affects the price and why your team is qualified. It can also mention NFRC, CompetentRoofer, TrustMark, CHAS and full insurance where those claims apply. Send us your priority services so we can plan the first pages.
More detail
The rest of what roofers ask us, tidied away. Open what you need.
People do not search for a roofer in the abstract. They search for a roofer in their town. A useful location page explains where you work, the properties you know and the roofing problems common in that area. It must contain real information, not the same paragraph with a town name changed.
We build town content around your genuine coverage and your real jobs. That helps customers in Gateshead, Sunderland or Cramlington understand whether you will attend. It also prevents the thin, copied pages that give visitors no reason to trust you. Confirm your service radius before we publish location content.
Your Google Business Profile is often the first place a roofing customer sees you. It shows your phone number, reviews, photos, services, hours and posts beside the map. Missing information can make a real business look inactive. Accurate, regular updates give customers more reasons to choose your listing.
We keep the profile aligned with your website and day-to-day work. We can highlight roof surveys in spring, emergency repairs after severe weather and guttering before winter. The work supports your Google ranking for roofers, while the extra detail helps a ready-to-buy customer call. Send current photos and service details to begin.
A homeowner comparing roofers looks for recent reviews that mention the work completed. A review about chimney repairs or a full re-roof is more useful than a vague five-star rating. Regular reviews can also support your map visibility by showing Google that customers continue to use your business.
We help you make review requests part of your normal handover process. The request should go out after the job, while the customer remembers your punctuality, workmanship and clean-up. We do not write fake reviews or hide poor feedback. Add your preferred review link to your job checklist this week.
Many customers search for answers before they contact a roofer. They may ask whether a leaking roof needs an emergency repair, how long a roof replacement takes, or whether slate can be repaired. Useful content puts your experience in front of them before a competitor does.
We use AI to prepare a clear first draft, then a human checks every article for accuracy, tone and unsafe advice. You can correct details about materials, access or local building work before publication. Send us five questions customers ask, and we will turn them into a practical content plan.
SEO and Content costs £249 a month, excluding VAT. It is ongoing work, not a one-off report. Each month includes two optimised pages or articles, local search work, Google Business Profile posts, directory listings, rank tracking and a plain-English report. We show what was done and what needs attention next.
A sound website gives this work somewhere useful to send customers. You do not need a new website first. If your current site is slow, broken on phones, hard to update or missing quote forms, we will say so plainly. Every website we build from £1,295 includes this content-ready structure.
SEO brings the right people to your website and map listing, but visibility is only the first part. Our ACCC Framework covers Attract, Convert, Capture and Compound. That means useful search content, clear quote forms, answers to missed calls, then reviews and fresh content that build over time.
You can add the AI Receptionist for £169 a month. It answers in your business name, takes job details, qualifies the caller and texts you immediately. Google Ads Management costs £449 a month when you need paid leads. Request a quote and we will recommend only the parts that fit your workload.
FAQ
Price, timescales and ownership, answered for a roofer.
Where we work
We build local landing pages for every town you cover. These are the areas we work in most often.
References
The bodies and tools a roofer deals with, plus where to go next on our site.
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Closest to roofers in how they win work. Each gets its own page, quote form and set of searches.
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Tell us the roofer work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.
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