Websites for garages & mot centres

Websites For Garages That Win More Work

Get a professional garage website built to bring in MOT, servicing and repair enquiries. Our complete digital support starts with a fixed website build from £1,295, with local search, reviews, calls and follow-up handled in one place.

From £1,295

Fixed website build price

£59 monthly

Required Website Care

£169 monthly

AI Receptionist option

£449 monthly

Google Ads Management

People searching for an MOT, service or repair usually check several garages before calling. They look at your services, location, reviews, opening times and whether you appear trustworthy. If your website is old, slow or missing, another garage can win the job before you get a chance to speak.

A basic website is not enough for a busy workshop. Your site needs to explain what you do, show your qualifications and make it easy to request an MOT, ask about a fault or price a repair. It also needs to support your Google Business Profile and help you follow up.

The problem

What is costing Garages & MOT Centres work right now

Your website hides key services

Customers cannot find your MOT testing, diagnostics, tyre or air conditioning information quickly. They leave before calling, especially when a nearby garage explains its services more clearly.

Missed calls become lost jobs

The phone rings while you are inspecting a vehicle, serving someone at the desk or closing up. Without call capture, you may never know a customer wanted to book.

Every enquiry needs chasing

Vague messages leave out registration numbers, symptoms and preferred dates. You waste time asking basic questions instead of pricing suitable work and filling the diary.

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

MOT service pages

02

Vehicle repair forms

03

Registration number fields

04

Google Business Profile support

05

Review request automation

06

Call tracking

07

AI receptionist option

08

Local area pages

09

Accreditation displays

10

Google Ads landing pages

11

Seasonal content planning

12

Mobile-first design

The cost of a ringing phone

What are missed calls costing you?

Most calls that go unanswered do not leave a voicemail. They ring the next Garages & MOT Centres on the list. Put your own numbers in.

Roughly

of work walking to competitors every month

Stop missing them

Assumes 85% of missed callers ring someone else and 40% of answered enquiries become jobs. Typical UK trade figures; adjust the sliders to your own.

Pricing

Packages for Garages & MOT Centres

Every client also takes Website Care at £59 a month. Everything else is modular, so you only pay for what you actually need.

Essentials

£1,295

A credible presence that turns visitors into enquiries.

Best for: Sole traders and small teams who need to look established and get the phone ringing.

  • Up to 7 pages, designed mobile first
  • Copywriting for every page
  • Google Business Profile setup and optimisation
  • Contact forms and click to call
  • Call tracking number
  • Basic on-page SEO
  • Google Analytics and conversion tracking
  • Audience Simulator access, included
  • 2 rounds of revisions
  • Live in 10 working days
Most popular

Complete

£1,995

For businesses losing work to missed calls.

Best for: Established businesses that cannot answer the phone while they are on a job.

Everything in Essentials, plus:

  • Up to 12 pages, including service and location pages
  • AI receptionist configured to your business, live at launch
  • Enquiry notifications by SMS and email
  • WhatsApp enquiry capture
  • Review generation setup
  • Photo and video gallery
  • 3 rounds of revisions

Growth

£2,495

For businesses ready to buy leads through Google.

Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.

Everything in Complete, plus:

  • Dedicated PPC landing pages
  • Full conversion tracking and call attribution
  • Google Ads account build, keyword research and campaign structure
  • Competitor analysis
  • Priority build, live in 7 working days

Website Care £59 a month Required

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days
  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a price for your garages & mot centre website

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More useful enquiries arrive

Customers explain the vehicle, fault and service they need before you respond. You spend less time gathering basics and more time quoting work your workshop can handle.

Your services become easier to compare

Clear pages explain MOTs, servicing, diagnostics, tyres and repairs in plain English. Visitors see what you do, where you work and why they should contact you.

Missed callers get a response

The AI receptionist answers in your business name, gathers job details and texts you immediately. You can follow up after the job in hand instead of losing the opportunity.

01

Your website keeps winning work while you run the workshop

You are changing tyres, inspecting brakes and dealing with customers at the counter. You cannot answer every call or explain every service from scratch. Your garage website works through those jobs for you, showing customers what you offer, where you are and what they should do next.

We build the website around profitable, real-world services. That can include MOT testing, servicing, diagnostics, brakes and suspension, air conditioning, tyres and alignment, bodywork and courtesy cars. Each service gets clear information, useful reassurance and a direct route to contact you.

The site becomes the centre of your marketing. Your Google Business Profile, adverts, reviews and social posts all send people back to a page that is ready to turn interest into an enquiry. You do not need one supplier for design and another to chase everything afterwards.

Your website can also answer questions before the phone rings. Customers can see your opening hours, service area, payment options, qualifications and what information to provide. That means fewer vague messages and better-prepared conversations when they contact the workshop.

  • Clear service pages for profitable work
  • Mobile-friendly pages for roadside searches
  • Opening hours and location details
  • Direct links for calls and enquiries

02

Local search puts your garage in front of nearby drivers

Most garage searches include a place or service. People type phrases such as "MOT centre near me", "car diagnostics Newcastle" or "brake repairs Gateshead". We make your website and Google Business Profile clearly match those searches, so nearby drivers can understand your services and location.

Your Google Business Profile is the listing that appears in Google Maps and local results. We help keep its services, opening times, phone number, photos and updates accurate. We also connect it properly to your website, giving Google and customers consistent information about your garage.

Our garage SEO work focuses on useful local pages, not empty blocks of repeated town names. We can build pages around MOT testing, servicing and diagnostics in the areas you cover. From Newcastle, that may include Gateshead, Sunderland, Durham, North Shields and South Shields.

We also cover Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth where they fit your actual customer base. Good local search work gives people a reason to choose you after they find you, rather than simply making your name appear.

  • Google Business Profile support
  • Local service and area pages
  • Accurate opening and contact details
  • Google Maps and website connection

More detail

More on websites for garages & mot centres

The rest of what garages & mot centres ask us, tidied away. Open what you need.

A contact box saying "send us a message" does not give you enough to price work. We build forms around the information your workshop needs. A customer can select the service, describe the issue and provide the vehicle details that help you respond properly.

For an MOT or service enquiry, the form can ask for registration, make, model, preferred date and mileage. For diagnostics, it can ask about warning lights, symptoms and when the fault began. For tyres, it can request tyre size or registration and whether fitting is needed.

The form can also request photographs for bodywork or damage estimates. You receive the details in a clear message, rather than spending time asking the same basic questions. That helps you decide which jobs fit your workshop and which need a call first.

We can add booking links, call buttons and separate forms for different services. Customers get a simple next step. You get an enquiry that is easier to assess, price and turn into a real appointment.

  • Registration and vehicle details
  • Fault symptoms and warning lights
  • Preferred appointment dates
  • Photo uploads for bodywork
  • Separate forms by service

Drivers are handing over an important and expensive possession. They want signs that your garage is honest, qualified and careful. Reviews often decide which garage gets the call, especially when several businesses offer the same MOT, service or repair.

We help you ask for a review after each completed job. The request can be sent at the right point, when the customer has collected the vehicle and knows how the work went. It gives happy customers a quick path to share their experience on Google.

Your website can show suitable reviews beside the services they support. A comment about clear diagnostics helps a diagnostics visitor. A review about fair MOT advice helps someone comparing test centres. We can also display accreditations such as DVSA Approved Test Centre, Good Garage Scheme, IMI qualifications or Trust My Garage membership.

Proof should be specific, not just a row of five-star symbols. We show the details that reduce doubt, including the type of work, the way you communicate and the care customers receive. That gives a new visitor more confidence before they call.

  • Review requests after completed jobs
  • Reviews matched to services
  • Accreditation and qualification displays
  • Customer-first trust signals

A missed call can be a lost MOT booking, a brake enquiry or a customer ready to approve a repair. Our AI Receptionist answers 24/7 in your business name, including when you are under a bonnet, serving a customer or closed for the evening.

It takes the caller's details, records what they need and sorts urgency. A caller with a dangerous brake fault can be flagged differently from someone asking about a routine service. It then texts you the information immediately, so you can decide what to do next.

The AI receptionist costs £169 a month on its own. It is £199 a month when bundled with Website Care. It does not pretend to diagnose a vehicle or make promises your workshop cannot keep. It gathers useful information and helps you respond quickly.

You remain in control of the job and the customer relationship. The receptionist gives callers a helpful first response, captures the details you would otherwise miss and gives you a clear summary by text. That is particularly useful during peak MOT periods and after work hours.

  • Answers calls day and night
  • Uses your business name
  • Takes vehicle and job details
  • Sorts urgent from routine calls
  • Texts you straight away

Google Ads puts your garage in front of people searching for a service now. That might be an MOT booking, air conditioning repair, a new set of tyres or urgent brake work. We only recommend it when your website and follow-up process are ready.

Google Ads Management is £449 a month. This includes campaign management, bid and budget changes, advert testing, removing unhelpful search terms, landing page improvements and a monthly reporting call. Your advertising spend is paid directly to Google and is never marked up by us.

We use separate landing pages and tracked contact routes where useful. That lets us see whether a click produced a phone call, form enquiry or booking request. You can then judge campaigns by the work they create, rather than by the number of people who merely saw an advert.

Ad spend is separate from our management fee, and you choose the budget with our guidance. We explain what each campaign targets and what the reports mean. If a service or area does not produce suitable enquiries, we can adjust the work instead of hiding behind technical terms.

  • Service-led Google campaigns
  • Ad copy testing
  • Negative search term management
  • Tracked calls and forms
  • Monthly reporting call

A new website can launch strongly, then become outdated if nobody maintains it. Our SEO and Content service costs £249 a month. It includes two useful pages or articles each month, local search work, Google Business Profile posts, local listing work, ranking checks and monthly reporting.

Content can answer the questions customers ask your team every week. We can explain when an MOT is due, what a dashboard warning light may mean, why tyres wear unevenly or what an air conditioning service includes. Clear advice builds trust without pretending to diagnose a car online.

We can also create pages for seasonal demand. Air conditioning becomes more relevant before summer. Batteries, tyres and visibility matter more during colder months. The plan follows your services, capacity and local demand, rather than publishing random articles that bring no useful customer.

Automated Social Media is an optional £99 a month. It plans, writes and posts to Facebook and Instagram, then lets you approve a month of content in one sitting. The Intelligent Marketing Coach costs £49 a month and gives you weekly marketing tasks built around your garage.

  • Two pages or articles monthly
  • Local search improvements
  • Google Business Profile posts
  • Ranking checks and reporting
  • Social media from £99 monthly
  • Marketing Coach from £49 monthly

Essentials costs £1,295 and gives you a credible presence that turns visitors into enquiries. It suits a garage that needs a proper service-led website, clear contact routes and a stronger first impression. Complete costs £1,995 and is for businesses losing work because calls are missed.

Growth costs £2,495 and suits a garage ready to buy leads through Google. It gives us a stronger base for paid campaigns, tracked enquiries and landing pages. Every package is built around your workshop, services, customer areas and the jobs you want more often.

Website Care is required for every client at £59 a month. It includes hosting, security certificate, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. Your site needs this care to remain safe, available and current.

If you want to start without the upfront build payment, the no upfront option is £199 a month on a 24 month term. There is no setup fee. It includes a template site built for your trade, hosting, care and the AI receptionist. All prices exclude VAT.

  • Essentials, £1,295
  • Complete, £1,995
  • Growth, £2,495
  • Website Care, £59 a month
  • No upfront option, £199 a month
  • All prices exclude VAT

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Garages & MOT Centres ask us these most

Price, timescales and ownership, answered for a garage.

Our website packages start with Essentials at £1,295. Complete is £1,995, and Growth is £2,495. The right package depends on whether you need a credible presence, missed-call support or a stronger base for Google Ads. Website Care is required at £59 a month. It covers hosting, security, backups, updates, monitoring, small content changes and email support. All prices exclude VAT.
Timing depends on how quickly we receive your service information, photos, branding and access details. We agree the project plan before work begins and keep the process focused on your workshop. You do not need to write everything yourself. We can shape information about MOTs, servicing, diagnostics, tyres and repairs into clear pages. Your website is reviewed with you before launch.
Website Care keeps the site available, secure and maintained after launch. It includes hosting, a security certificate, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. A garage website can contain forms, tracking and booking links. Those parts need checking, not simply leaving online and hoping they keep working.
The AI Receptionist answers calls 24/7 in your business name. It takes the caller's contact details, vehicle information and reason for calling. It can sort urgent faults from routine requests, then texts you the details immediately. It does not make unsupported promises or replace your judgement on vehicle safety. It helps when you are busy, driving, under a car or closed.
The AI Receptionist costs £169 a month on its own. It costs £199 a month when bundled with Website Care. It answers calls in your business name, captures the job details, sorts urgency and texts you. This can be useful for missed MOT calls, brake enquiries, breakdown-related questions and evening requests. You still decide the price, booking and technical advice.
Yes. Google Ads Management costs £449 a month. It includes campaign management, bid and budget changes, advert copy testing, negative search term management, landing page improvements and a monthly reporting call. Ad spend is separate. Google bills it directly to you, and we never add a mark-up. We also track calls and forms so you can see which clicks became genuine job enquiries.
There is no useful single budget for every garage. It depends on your services, areas, competition, capacity and the value of each job. We can help set a sensible starting budget and explain what it targets. Management is £449 a month, while ad spend goes directly to Google. We review tracked calls and forms, not just clicks, before recommending changes.
Yes. We can add clear booking links or forms for MOTs, servicing and other workshop services. Forms can ask for registration, make, model, mileage and preferred date. If you already use booking software, we can build the website around it where suitable. The aim is to make the next step simple while collecting enough detail for your team to respond properly.
Yes. A bodywork form can ask for the vehicle details, damage description, contact information and preferred time. Customers can also upload photographs where the form setup supports it. This gives you more useful information before calling back. It does not replace an inspection or final assessment. You remain in control of the estimate and any conditions attached to the work.
Yes. We can display relevant, genuine accreditations and qualifications clearly. These may include DVSA Approved Test Centre status, Good Garage Scheme membership, IMI qualifications or Trust My Garage membership. We only use claims and logos you can confirm. We can also explain your process, warranty terms, courtesy car arrangements and customer care, because proof needs more than a badge.
Yes. We can set up a process that asks customers for a review after a completed job. The timing and wording can reflect your garage, whether the work was an MOT, service, diagnostic repair or tyre fitting. We do not invent reviews or hide genuine feedback. The goal is to make it easy for satisfied customers to share useful, honest experiences on Google.
Yes. Newcastle upon Tyne and the North East are our home patch, and we work with businesses across the UK. For a garage website Newcastle project, we can focus on areas such as Gateshead, Sunderland, Durham, North Shields, South Shields, Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth where they match your real service area.
The website and business content belong to you. We build and manage it for you, but we do not present it as a rented marketing page that you can never leave. We will explain the arrangements clearly before work begins. Website Care remains required while we provide the supported service, because the site needs hosting, security and ongoing maintenance.
Yes. The no upfront option costs £199 a month on a 24 month term, with no setup fee. It includes a template site built for your trade, hosting, Website Care and the AI Receptionist. This option helps a garage start without paying the build cost upfront. It is a 24 month commitment, and all prices exclude VAT.
Monthly billing starts when your website launches. The standard minimum term is 12 months, followed by monthly billing thereafter. Modules can be added at any time. This applies to the supported monthly service arrangement, including Website Care and any selected marketing modules. We explain the payment dates, included work and term before you sign, so there are no surprises after launch.

Where we work

Working across the UK

We build local landing pages for every town you cover. These are the areas we work in most often.

Newcastle upon Tyne Gateshead Sunderland Durham North Shields South Shields Whitley Bay Wallsend Jarrow Washington Cramlington Blyth Morpeth Hexham Ponteland Chester-le-Street Consett Gosforth Jesmond Heaton Tynemouth Killingworth Houghton-le-Spring Seaham Bedlington

References

Useful links for a garage

The bodies and tools a garage deals with, plus where to go next on our site.

Also worth considering

Other things we could build for you

Not everyone needs these. They are here because businesses like yours often do.

Next step

Get a fixed price for your garage website

Tell us the garage work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.

Start your quote