Websites for travel agents
Get a travel agent website built to bring in better holiday enquiries, build trust and make your phone ring. Packages start at £1,295, with ongoing support, lead capture and missed-call cover available.
From £1,295
Fixed build price
£59 a month
Required Website Care
£169 a month
AI Receptionist
24 months
No upfront term
Customers rarely choose a travel agent from a name alone. They compare destinations, prices, reviews, ATOL or ABTA protection, and how quickly someone responds. If your website looks dated or gives visitors no clear next step, they may call another agent before speaking to you.
Your website must sell the help you provide, not just list holidays. It should explain your expertise, show proof, collect the details needed for a useful quote and answer missed calls. We build that system through travel agent website design, with one team handling the website and the marketing around it.
The problem
A general page does not show why you are the right choice for cruises, honeymoons, luxury travel or escorted tours. Visitors search for help with a specific trip and leave when your expertise is hard to see.
Create focused pages for your most profitable holidays
A contact box saying "send us a message" creates more work. You still need dates, airports, passenger numbers, budget and preferences before you can suggest anything sensible.
Build quote forms around real booking conversations
Customers are committing substantial money before they travel. If your ATOL, ABTA, bonding and review information is buried, a cheaper-looking competitor can seem safer.
Put protection details and recent reviews beside enquiries
What you get
Every client also takes Website Care at £59 a month. Everything else is modular.
Your evenings, priced up
Posting yourself feels free. It is not, because every hour on Instagram is an hour you cannot charge out.
Roughly
of billable time spent posting every month
Automate the postingThat is also around hours a year. Typical UK trade figures; adjust the sliders to your own.
Pricing
Every client also takes Website Care at £59 a month. Everything else is modular, so you only pay for what you actually need.
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
£1,995
For businesses losing work to missed calls.
Best for: Established businesses that cannot answer the phone while they are on a job.
Everything in Essentials, plus:
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.
Everything in Complete, plus:
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Monthly
Website Care is required for every client. Add anything else when you need it, and drop it when you do not.
£59 a month
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
£169 a month
Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.
A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.
Price on application
Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.
Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.
£449 a month
Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.
Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.
£249 a month
Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.
£99 a month
Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.
£49 a month
A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.
£75 a month
An additional 2 hours a month for changes, new pages and seasonal updates.
Bundles
The same modules, priced lower when taken together.
£199 a month
Saves £29
£595 a month
Saves £82
£795 a month
Saves £141
No Upfront Option
No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.
Start with no upfront costQuote request
Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.
The result
Visitors arrive with clearer expectations and send the dates, budget, destination and passenger details you need. You spend less time gathering basics and more time shaping a suitable holiday.
Your protection, memberships, reviews and specialist knowledge appear where customers compare agencies. They can see why you are credible before asking for a quote.
Calls received outside office hours no longer disappear into voicemail. The AI receptionist records the reason for calling and texts you the information needed for a prompt response.
01
A good travel agent website works while you are speaking to a client, checking availability or travelling to a supplier event. It gives every service a clear place, then directs visitors towards a call, consultation or detailed enquiry.
We build the website around the way you actually sell. That may mean tailor-made holidays, cruises, honeymoons, escorted tours or corporate travel. Each service gets the right message, proof and next step. Start by listing your highest-value holiday enquiries and we will build the site around them.
02
People search for phrases such as "travel agent near me", "cruise specialist in my area" and "honeymoon travel agent". Your website and Google Business Profile need to make your services, coverage and trust details clear when those searches happen.
We improve the parts customers can see and the information Google uses to understand your agency. That includes service pages, your towns covered, opening hours, phone number and holiday specialisms. Take a look at your Google Business Profile today and check that every key service is listed accurately.
More detail
The rest of what travel agents ask us, tidied away. Open what you need.
"I want a holiday" is not enough to prepare a useful quote. A strong travel agent website with enquiry forms asks for the information that shapes the search, without making the visitor feel they are completing paperwork.
We design forms around real conversations. A customer can choose a destination, travel dates, passenger numbers, budget and holiday type. You receive a clearer starting point, so your first reply can be more helpful. Add your most profitable holiday type to the main quote form first.
Travel is a high-trust purchase. Visitors want to know that you listen, solve problems and support them after payment. A page full of vague claims will not do that. Specific reviews and real holiday stories help customers picture being looked after by you.
We make proof easy to find and simple to request after each completed trip. Your site can show destination knowledge, repeat bookings, complex itineraries and help during disruption. After your next successful booking, ask for a review while the experience is still fresh.
A missed call can mean a lost family holiday, cruise booking or honeymoon enquiry. Our AI Receptionist answers in your business name, 24 hours a day. It takes the caller's details, sorts the urgency and texts you straight away.
It can collect the destination, dates, passenger numbers and reason for calling. You can then call back with context instead of asking the same opening questions. The AI Receptionist costs £169 a month, or £199 a month with Website Care. Set up your call details before your next busy period.
When you want more demand now, Google Ads can put your agency in front of people searching for a cruise specialist, luxury holiday planner or tailor-made itinerary. We manage the campaign and track what happens after the click.
The management fee is £449 a month. Your advertising budget is paid directly to Google and never marked up by us. Tracking shows which adverts led to calls, forms and real jobs, not just website visits. Choose the service and area you want to promote first.
A new website needs useful reasons for people to return and Google to understand your specialisms. Our SEO and Content service costs £249 a month. It includes two optimised pages or articles, local search work, Google Business Profile posts, listing work, position tracking and a monthly report.
You can add Automated Social Media for £99 a month. It plans, writes and posts to Facebook and Instagram for your approval. The Intelligent Marketing Coach costs £49 a month and turns your marketing into weekly tasks. Choose content around the destinations and holiday types you want more of.
Our websites for travel agents start at £1,295. Essentials suits an agency that needs a credible presence and more enquiries. Complete suits a business losing work to missed calls. Growth suits an agency ready to buy leads through Google Ads.
Every build includes the Audience Simulator. It tests an advert, image or written idea with simulated people based on published UK population data. It gives directional scores and objections before you pay to run an advert. Website Care is required at £59 a month for hosting, security, backups, updates, monitoring, support and small content changes.
The honest comparison
It is a fair question, and it deserves a straight answer rather than a sales pitch.
If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.
Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.
A £199 builder site
Fine for a basic presence. Not built to win work.
A Look North website
Built so search traffic becomes booked jobs.
Who writes the words
A £199 builder site
You do, usually at 11pm, into a blank box.
A Look North website
We do. Copywriting for every page is included, written around the jobs you actually want.
Whether it shows up on Google
A £199 builder site
It will rank for your business name. Not much else.
A Look North website
A page for every service and every town you cover, structured so each one can rank.
What happens to an enquiry
A £199 builder site
A contact form emails you. If you miss it, you miss it.
A Look North website
Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.
When the phone rings and you are on a job
A £199 builder site
It goes to voicemail. Most callers hang up and ring the next business.
A Look North website
Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.
Knowing what is working
A £199 builder site
A visitor counter, if that.
A Look North website
Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.
Getting reviews
A £199 builder site
You remember to ask, sometimes.
A Look North website
Review generation set up so a request goes out after every job, with the results shown on your site.
What happens after launch
A £199 builder site
Nothing. It sits there until you cancel the subscription.
A Look North website
The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.
Who owns it
A £199 builder site
The platform. Stop paying and it disappears.
A Look North website
You do. The code, the domain, the hosting account and the content are yours.
Speed on a phone
A £199 builder site
Template bloat, often slow, which costs you rankings and visitors.
A Look North website
Built mobile first, because that is where almost every local search happens.
When something breaks
A £199 builder site
A help centre article and a support queue.
A Look North website
Website Care at £59 a month: monitoring, backups, updates, and a person who answers.
If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.
What the difference buys
Not features. The things that change how much work comes in.
A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.
One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.
Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.
A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.
Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.
Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.
The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.
Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.
If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.
FAQ
Price, timescales and ownership, answered for a travel agent.
References
The bodies and tools a travel agent deals with, plus where to go next on our site.
External sites open in a new tab. We link to primary sources and accreditation bodies only.
Also built for
Closest to travel agents in how they win work. Each gets its own page, quote form and set of searches.
Looking for a different sector? See all sectors we build for, or tell us your trade and we will quote for it.
Next step
Tell us the travel agent work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.
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