Service

SEO & Local Search

Get found for the searches that actually bring work: your trade, your services, your towns. Built into the site rather than bolted on afterwards.

Overview

Rank where your customers are looking.

Local search is won on structure. A page for every service, a page for every area you cover, a Google Business Profile that matches, and reviews that keep arriving.

We build that structure into the site from day one, then keep expanding it with AI-assisted content so your coverage grows month after month.

Positioning

Built around how your business actually wins work

Grounded in what your customers search for and compare, not a generic web design process.

Who it is for

  • Trades covering multiple towns
  • Businesses invisible on Google Maps
  • Sites with no service or location pages
  • Anyone stuck on page two

Problems we solve

  • Competitors outranking you locally
  • One page trying to rank for everything
  • No Google Business Profile activity
  • Traffic that never becomes enquiries

Features

What is included

01

Keyword research per trade and town

02

Service and location page systems

03

Google Business Profile optimisation

04

Schema markup

05

Technical SEO and Core Web Vitals

06

Rank and enquiry reporting

How we work

A delivery process built for this service

A clear, phased route from first conversation to a launched site you know how to run.

  1. 01

    Research

    The searches your customers use, and who currently ranks for them.

  2. 02

    Structure

    A page architecture that gives every service and area somewhere to rank.

  3. 03

    Publish

    Content produced at volume with the AI engine, reviewed before it goes live.

  4. 04

    Measure

    Rankings and enquiries reported monthly, not vanity traffic numbers.

Use cases

Where this service creates value

A plumber ranking across 12 towns
A salon appearing in the Map Pack
A builder recovering rankings after a rebuild

Why Look North Digital

Why work with us

Built in, not bolted on

SEO structure ships with the site instead of being sold as a rescue job.

Local first

We optimise for the towns you actually work in.

Reported in enquiries

Success is measured in quote requests, not impressions.

FAQ

Questions we get asked most

Straight answers, before anyone mentions a discovery call.

Local rankings typically move within 8 to 12 weeks. Google Business Profile improvements often show much sooner.
Yes. We are Newcastle-based and build location page systems for businesses across the UK.
Local SEO foundations and schema markup are included from Starter upwards. Growth adds a landing page for every town you cover.

Pricing

What it costs

Packages from £1,295, all including AI training and content, quote requests, review optimisation and contact forms.

Essentials

£1,295

A credible presence that turns visitors into enquiries.

Best for: Sole traders and small teams who need to look established and get the phone ringing.

  • Up to 7 pages, designed mobile first
  • Copywriting for every page
  • Google Business Profile setup and optimisation
  • Contact forms and click to call
  • Call tracking number
  • Basic on-page SEO
  • Google Analytics and conversion tracking
  • Audience Simulator access, included
  • 2 rounds of revisions
  • Live in 10 working days
Most popular

Complete

£1,995

For businesses losing work to missed calls.

Best for: Established businesses that cannot answer the phone while they are on a job.

Everything in Essentials, plus:

  • Up to 12 pages, including service and location pages
  • AI receptionist configured to your business, live at launch
  • Enquiry notifications by SMS and email
  • WhatsApp enquiry capture
  • Review generation setup
  • Photo and video gallery
  • 3 rounds of revisions

Growth

£2,495

For businesses ready to buy leads through Google.

Best for: Businesses that want to turn ad spend into booked work, with the tracking to prove it.

Everything in Complete, plus:

  • Dedicated PPC landing pages
  • Full conversion tracking and call attribution
  • Google Ads account build, keyword research and campaign structure
  • Competitor analysis
  • Priority build, live in 7 working days

Website Care £59 a month Required

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

See all monthly options

All prices exclude VAT.

Next step

Ready to get a price?

Tell us your services and the towns you cover. We will send a fixed quote, not a range.

Start your quote