Direct booking for golf clubs & courses

Take More Golf Bookings Directly

A direct booking website for golf clubs and courses, built around your existing booking system. Start from £1,295, then move more tee times, memberships and society bookings away from marketplaces and into a customer relationship you own.

From £2,495

Direct booking build

£59 a month

Required Website Care

£169 a month

AI Receptionist

24 months

No upfront term

Every booking made through a marketplace can carry a heavy cost. Platforms such as GetYourGuide and Viator typically charge suppliers around 20 to 30 per cent of each booking. An operator selling £50,000 a year through those channels could be paying roughly £10,000 to £15,000 in commission. That money leaves before you cover staff, course care and overheads.

Your own website gives customers another way to book. It can show tee times, memberships, societies, green fees and packages in one place. It can take payments or deposits through the booking system you already use. Most importantly, it gives you the customer relationship instead of handing it to a marketplace.

The problem

What is costing Golf Clubs & Courses work right now

Marketplace commission drains bookings

A booking worth £100 may leave you with only £70 to £80 before other costs. Across visitor rounds, golf breaks and group bookings, marketplace commission can quietly remove money your own website could help retain.

Your booking link gets buried

A visitor may find your club through Google, then land on a dated page, a broken link or a marketplace listing. Every extra step creates another chance to compare you with competitors or give up.

Society enquiries lack useful detail

Messages often arrive without dates, player numbers, catering needs or competition plans. Your team then spends time chasing basic information before it can prepare a proper quote or confirm availability.

The ACCC Framework Attract Convert Capture Compound
How the system works

What you get

Included in the build

Every client also takes Website Care at £59 a month. Everything else is modular.

01

Booking engine integration

02

Availability and book now

03

Online payments and deposits

04

Tee time booking journeys

05

Society enquiry forms

06

Membership information pages

07

Course and location pages

08

Google Business Profile support

09

Review generation journeys

10

Booking conversion tracking

11

Google Ads landing pages

12

Destination golf content

Pricing

Packages for Golf Clubs & Courses

For tour operators, attractions, activity providers, accommodation and leisure businesses. Built to reduce how much of your business depends on the big booking marketplaces.

Direct Booking

£2,495

A conversion website wrapped around the booking system you already use.

Best for: Small operators already on a booking platform such as Bokun, FareHarbor, Rezdy, Checkfront, Bookeo or Freetobook.

  • Up to 10 pages
  • Booking engine integration
  • Experience and tour pages
  • Availability and book-now integration
  • Payment integration where relevant
  • Mobile booking journey
  • Reviews and galleries
  • WhatsApp and contact capture
  • GA4 and booking conversion tracking
  • Google Business Profile optimisation
  • SEO foundations
  • Audience Simulator access, included
  • Copywriting and training
Most popular

Booking Growth

£3,995

Built to shift demand away from the marketplaces and onto your own site.

Best for: Operators with several tours or experiences who want a direct sales channel they own.

Everything in Direct Booking, plus:

  • Up to 20 pages
  • Multiple tours and experiences
  • Destination pages
  • Service and location pages
  • Advanced booking tracking
  • Abandoned enquiry capture
  • Email marketing integration
  • Review generation
  • Google Things to Do feeds where applicable
  • Channel connectivity help where supported
  • SEO content structure
  • Google Ads landing pages
  • Direct-booking conversion optimisation

Tourism Pro

From £5,995

For operators with real inventory and operational complexity.

Best for: Multi-location operations, accommodation, packages, ticketing and larger inventories.

Everything in Booking Growth, plus options such as:

  • Multiple tours and attractions
  • Accommodation and packages
  • Ticketing
  • Multi-location operations
  • Large inventories
  • Channel managers
  • API connectivity
  • Complex availability rules
  • Supplier systems
  • Bespoke booking workflows

Genuinely bespoke platforms move into custom travel and booking development, quoted separately from £10,000.

Website Care £59 a month Required

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

See all monthly options

All prices exclude VAT.

Monthly

Everything else is modular

Website Care is required for every client. Add anything else when you need it, and drop it when you do not.

Website Care

Required

£59 a month

Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.

AI Receptionist

£169 a month

Answers every call 24/7 in your business name, takes the job details, qualifies the caller and texts you immediately.

A human receptionist costs £24,000 to £28,000 a year. A live answering service runs £200 to £450 a month.

Website Chatbot

Price on application

Answers visitor questions on your site around the clock, using only what it has been taught about your business, and captures the enquiry before they leave.

Most visitors will not ring and will not fill in a form. They ask one question, get no answer, and leave.

Google Ads Management

£449 a month

Campaign management, bid and budget optimisation, ad copy testing, negative keyword management, landing page optimisation and a monthly reporting call.

Your ad spend goes direct to Google and is never marked up. Minimum recommended spend is £400 a month.

SEO and Content

£249 a month

Two optimised pages or articles a month, local SEO, Google Business Profile posts, citation building, rank tracking and monthly reporting.

Automated Social Media

£99 a month

Plans, writes and posts your social media to Facebook and Instagram. You approve a month of content in one sitting.

Intelligent Marketing Coach

£49 a month

A marketing plan built around your business, broken into weekly tasks, so you always know the next thing to do.

Extra Support Time

£75 a month

An additional 2 hours a month for changes, new pages and seasonal updates.

Bundles

Bundle them and pay less

The same modules, priced lower when taken together.

Most popular

Care plus Receptionist

£199 a month

Saves £29

Care plus Receptionist plus Ads

£595 a month

Saves £82

Everything

£795 a month

Saves £141

No Upfront Option

£199 a month , 24 month term

No setup fee. A template site built for your trade, with hosting, care and the AI receptionist included. For businesses who want to start now without the upfront cost.

Start with no upfront cost
  • No setup fee
  • Template site built for your trade
  • Up to 5 pages
  • Hosting and Website Care included
  • AI Receptionist included
  • Live in 5 working days
  • 50% on signature, 50% on launch.
  • Monthly billing starts at launch, with a 12 month minimum term and monthly thereafter.
  • Ad spend is billed separately by Google and is never marked up.
  • Modules can be added at any time.
  • All prices exclude VAT.

Quote request

Get a price for your golf clubs & course website

Two minutes of questions and we will send back a real number, not a range. Website packages start at £1,295, ecommerce from £2,495, and there is a no upfront option at £199 a month.

  • A fixed price, not a range
  • Reply within one working day
  • No obligation and no sales sequence
What do you want the website to do?

We use your details only to reply to this enquiry. No lists, no sharing.

The result

What changes once it is live

More bookings reach your own site

Golfers can move from a Google search to availability, payment and confirmation through your direct booking route. You keep more control over the customer and reduce dependence on marketplace listings.

Your team receives better enquiries

Forms collect dates, group sizes, requirements and contact details before the message reaches your team. Staff can respond with a useful price or next step instead of starting with basic questions.

Calls are captured around the clock

The AI Receptionist answers in your business name when staff cannot. It records the caller's needs, checks urgency and texts the details, so follow-up does not depend on someone hearing the phone.

01

Your website becomes the hub of every booking

Your golf club website should do more than display your course. It should bring together tee time booking, membership enquiries, society packages, visitor information and payments. A clear route to book means fewer people get lost between your course pages and the booking system.

We connect the website to the booking engine you already use. Visitors can see availability, choose a time or package, and complete the next step without hunting for a separate link. While your team manages the course, the website keeps working through evenings, weekends and busy tournament days.

The result is one useful place for golfers, societies and visitors. It can also support repeat bookings because customers can return to your own website instead of searching through a marketplace again.

  • Tee time booking journeys
  • Membership enquiry forms
  • Society and group pages
  • Online payments and deposits
  • Availability and book now links

02

Local golfers find your course before the marketplaces

People search for golf clubs near Newcastle, Durham, Sunderland and the wider North East. They also search for visitor tee times, society days, golf lessons and courses near a hotel or holiday destination. Your website needs useful pages for those searches, not one thin page with every service mixed together.

We improve the parts of your website that help Google understand your club, course and location. We also keep your Google Business Profile useful, with accurate opening times, booking links, photos, services and regular updates. That helps people find the right information before they call or leave for another course.

For clubs outside our home patch, we build the same approach across the UK. Our base is Newcastle upon Tyne, and we work with golf businesses across the country. The aim is simple. Put your direct booking route in front of people already looking for what you offer.

  • Google Business Profile updates
  • Course and location pages
  • Visitor tee time searches
  • Destination golf pages
  • Clear booking links in search

More detail

More on websites for golf clubs & courses

The rest of what golf clubs & courses ask us, tidied away. Open what you need.

A vague contact form creates more work. A useful golf club booking website asks for the details your team needs to price and handle the request. That may include preferred dates, player numbers, handicap information, buggy needs, catering, accommodation and whether the enquiry is for a society or private round.

We build forms around the way your club operates. A society organiser can explain the group size and event date. A visitor can ask about tee times or deposits. A corporate organiser can request a package with food, meeting space and competition options. Your team receives a clearer enquiry instead of a message saying, "How much?"

The website can send each request to the right inbox and record its source. That gives you a better chance of replying quickly, quoting accurately and turning an enquiry into a confirmed booking.

  • Society enquiry forms
  • Visitor booking enquiries
  • Membership application forms
  • Group size and date fields
  • Source tracking for enquiries

Golfers compare courses before they book. They look at recent reviews, course photos, facilities, pace of play, food and how easy the booking process feels. A club with strong proof can win the booking before a cheaper or more visible marketplace gets involved.

We help you request a review after a completed visit, society day or other suitable customer interaction. The request can point happy customers towards your Google Business Profile. It can also feed useful feedback back to your team, so problems are seen before they become public complaints.

Your website then places genuine proof near the decisions that matter. Reviews can sit beside visitor information, society packages and booking links. This gives potential golfers evidence at the moment they are deciding who to call or book.

  • Review request journeys
  • Google review links
  • Society day follow-up
  • Proof beside booking links
  • Feedback for your team

Golf clubs miss calls for ordinary reasons. The pro shop is busy, the office is closed, staff are serving visitors, or the team is dealing with weather changes. A missed call can be a lost tee time, a society enquiry or a membership lead that never comes back.

Our AI Receptionist costs £169 a month, or £199 a month with Website Care. It answers 24/7 in your business name, takes the caller's details, sorts urgency and texts your team immediately. It can capture the reason for the call, preferred date, group size and callback details.

It does not leave callers guessing whether anyone received their message. Your team gets the information by text and can respond when free. That is useful during competitions, winter opening changes, bad weather and busy weekend periods.

  • Answers in your business name
  • Takes booking details
  • Sorts urgent calls
  • Texts your team immediately
  • Works outside opening hours

When your club wants more direct bookings, Google Ads can put a booking page in front of people searching for a tee time, golf break, society venue or course near a destination. We manage the campaigns and send people to pages built for that specific search.

Google Ads Management is £449 a month. It includes campaign management, bid and budget changes, ad copy testing, unwanted search filtering, landing page improvements and a monthly reporting call. Your ad spend is paid directly to Google. We never mark it up.

Booking conversion tracking shows which adverts and clicks led to real actions. That can include a completed booking, a society enquiry, a phone call or a membership request. You can then judge campaigns by useful business activity, not just visits to the website.

  • Google Ads campaign management
  • Ad copy testing
  • Landing page improvements
  • Booking conversion tracking
  • Ad spend paid direct to Google

A new golf club website needs continued attention if it is going to keep attracting direct demand. SEO and Content costs £249 a month. It includes two useful pages or articles each month, local search work, Google Business Profile posts, listings on relevant websites, position tracking and a monthly report.

Content can answer the questions golfers ask before booking. Examples include visitor tee time rules, society day packages, winter golf, course conditions, buggy information, dress code, parking, nearby accommodation and what happens when weather affects play. Each page can guide readers towards your own booking route.

You can also add Automated Social Media for £99 a month. It plans, writes and posts to Facebook and Instagram for your approval. The Intelligent Marketing Coach costs £49 a month and turns your marketing plan into weekly tasks, so you know what to do next.

  • Two content pieces monthly
  • Local search work
  • Google Business Profile posts
  • Automated Facebook and Instagram
  • Weekly marketing tasks

Direct Booking costs £2,495. It suits a club that needs a conversion website around its current booking system. Booking Growth costs £3,995 and is the option most operators should take. It gives more room for destination pages, booking journeys, proof, campaign landing pages and the content needed to shift demand from marketplaces.

Tourism Pro starts from £5,995. It suits operators with real inventory, several booking routes or more involved visitor journeys. Genuinely bespoke platforms are quoted separately from £10,000. Every website also needs Website Care at £59 a month. It includes hosting, security, backups, updates, monitoring, small content changes and email support.

If you want to start without the upfront cost, the no upfront option is £199 a month on a 24 month term. There is no setup fee. It includes a template site built for your trade, hosting, care and the AI Receptionist. Standard projects are 50 per cent on signature and 50 per cent at launch. Monthly billing starts at launch, with a 12 month minimum term.

  • Direct Booking, £2,495
  • Booking Growth, £3,995
  • Tourism Pro, from £5,995
  • Website Care, £59 a month
  • No upfront option, £199 a month

The honest comparison

Why do some websites cost £199?

It is a fair question, and it deserves a straight answer rather than a sales pitch.

If you simply need a basic online presence, a low-cost website builder may be enough. Somewhere to point people who already know your name. If that is genuinely all you need, do that and spend the money elsewhere. We would rather tell you that than take a fee for something you will not use.

Our websites are designed for established businesses that want Google traffic to turn into calls, enquiries and customers. Copy, tracking, conversion setup and ongoing management are built in. That is a different product solving a different problem, and it is priced accordingly.

Who writes the words

A £199 builder site

You do, usually at 11pm, into a blank box.

A Look North website

We do. Copywriting for every page is included, written around the jobs you actually want.

Whether it shows up on Google

A £199 builder site

It will rank for your business name. Not much else.

A Look North website

A page for every service and every town you cover, structured so each one can rank.

What happens to an enquiry

A £199 builder site

A contact form emails you. If you miss it, you miss it.

A Look North website

Quote forms written for your trade, instant SMS and email alerts, and every enquiry stored so none are lost.

When the phone rings and you are on a job

A £199 builder site

It goes to voicemail. Most callers hang up and ring the next business.

A Look North website

Our AI receptionist answers 24/7 in your business name, takes the details and texts you straight away.

Knowing what is working

A £199 builder site

A visitor counter, if that.

A Look North website

Call tracking, conversion tracking and call attribution, so you know which clicks became real jobs.

Getting reviews

A £199 builder site

You remember to ask, sometimes.

A Look North website

Review generation set up so a request goes out after every job, with the results shown on your site.

What happens after launch

A £199 builder site

Nothing. It sits there until you cancel the subscription.

A Look North website

The Marketing Coach gives you a plan broken into weekly jobs, so the site keeps earning its keep.

Who owns it

A £199 builder site

The platform. Stop paying and it disappears.

A Look North website

You do. The code, the domain, the hosting account and the content are yours.

Speed on a phone

A £199 builder site

Template bloat, often slow, which costs you rankings and visitors.

A Look North website

Built mobile first, because that is where almost every local search happens.

When something breaks

A £199 builder site

A help centre article and a support queue.

A Look North website

Website Care at £59 a month: monitoring, backups, updates, and a person who answers.

We have a £199 a month option too. It is not the same thing.

If the upfront cost is the blocker rather than the quality, we do a no upfront option at £199 a month on a 24 month term. That is not a builder subscription. It is a real site built for your trade, with hosting, Website Care and the AI receptionist included, live in 5 working days. The difference between that and a £199 builder site is the difference between renting a van and renting a parking space.

£199 a month

24 month term, nothing upfront

Start with no upfront cost

What the difference buys

What you actually get for the difference

Not features. The things that change how much work comes in.

01

Every call answered

A missed call is a customer ringing your competitor. The AI receptionist picks up 24/7, qualifies the job and texts you. Most trades win back more than the cost of the whole website in the first few months.

02

Found for the work you want

One page cannot rank for eight services across twelve towns. We build a page for each, so you show up for the specific job someone is searching for right now.

03

Enquiries you can price

Not "how much for a bathroom?" but property type, scale, access, timing and photos. You quote accurately, first, without a site visit.

04

Proof that compounds

A review request after every job. In a year you have the review count competitors cannot catch up with, and reviews are the last thing a customer checks before calling.

05

Words written for you

Copywriting for every page is included. No blank boxes, no writing your own service descriptions at 11pm, no page that sounds like everyone else.

06

Proof of what paid off

Call tracking and conversion tracking show which clicks turned into jobs. You stop guessing which half of the marketing worked.

07

A plan for after launch

The Marketing Coach turns a strategy into weekly jobs small enough to actually finish. That is why our sites are still growing a year later.

08

You own the lot

Code, domain, hosting, content and your Google Business Profile. Nothing switches off if you leave, because nothing was rented to you.

If a basic presence is all you need, a builder is the sensible choice and we will say so. If you want the phone to ring more often, that is what we build. Get a fixed price.

FAQ

Golf Clubs & Courses ask us these most

Price, timescales and ownership, answered for a golf club.

Direct Booking costs £2,495. Booking Growth costs £3,995 and is the option most operators should take. Tourism Pro starts from £5,995 for more involved operations. Genuinely bespoke platforms are quoted separately from £10,000. Website Care is required at £59 a month. The prices exclude VAT. Standard payment is 50 per cent on signature and 50 per cent at launch.
The £1,295 figure is the stated starting price for the entry route shown on this page. The named direct booking packages are priced at £2,495, £3,995 and from £5,995. We confirm the correct build route and full cost before work begins, so you know exactly what is included. All prices exclude VAT, and any bespoke platform from £10,000 is quoted separately.
The time depends on the number of pages, the booking system, the quality of your course information and how quickly content is approved. A straightforward Direct Booking project is quicker than Tourism Pro or a bespoke platform. We agree the plan, page list and launch steps before work starts. Your booking engine stays in place, which avoids the delay of replacing your reservation system.
Yes. We build around the booking system you already use wherever it supports the required connection. Our experience includes Bokun, FareHarbor, Rezdy, Checkfront, Bookeo and Freetobook. We can connect availability, booking links, payments or deposits as appropriate. We are not trying to replace your reservation system unless you want a different setup. We check the system and booking journey before recommending the build.
Yes. The website can give each audience a clear route. Visitors can find tee time information and book through your connected system. Members can find relevant information and contact the club. Society organisers can use a form that asks about dates, player numbers, catering, competitions and other requirements. The final setup depends on your current booking engine and how your club handles each type of booking.
We can make weather information, course updates and contact routes easy to find. The website can direct golfers to your latest notice, cancellation information or team contact details. Your staff still decide the club's policy and update the relevant information. The AI Receptionist can capture weather-related calls outside office hours and text the details, helping your team deal with follow-up when they are available.
Website Care covers the work that keeps the website available and looked after. It includes hosting, a security certificate, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support. It is required because an active booking website needs ongoing maintenance. A shop or booking route cannot be treated as finished once the pages first go live.
The AI Receptionist costs £169 a month on its own. It costs £199 a month when bundled with Website Care. It answers calls 24/7 in your business name, takes job or booking details, sorts urgency and texts your team immediately. For a golf club, that can include the caller's preferred date, group size, membership interest or reason for calling. Your team then follows up with the right context.
It is designed to capture and qualify calls, not make promises your booking system cannot support. It can take the caller's details and request, then text your team immediately. If your system and chosen setup support a deeper action, we can assess that during planning. Your team remains in control of availability, weather decisions, prices, deposits and any booking that needs personal judgement.
Yes. Google Ads Management costs £449 a month. It includes campaign management, bid and budget optimisation, advert testing, unwanted search filtering, landing page improvements and a monthly reporting call. We can create pages for tee times, golf breaks, societies or other clear offers. Your ad spend is billed separately by Google and is never marked up by us.
We set up tracking for useful actions, such as completed bookings, calls, society enquiries and membership requests where the booking system allows it. Reports can then show more than visitor numbers. They can connect campaigns and landing pages with the actions your team cares about. Tracking has limits when a customer books through another channel or cannot be matched, but it gives you a much clearer view of paid demand.
SEO and Content costs £249 a month. It includes two optimised pages or articles each month, local search work, Google Business Profile posts, citation building, rank tracking and monthly reporting. For a golf club, topics might include visitor tee times, society packages, winter golf, course facilities, local golf breaks or nearby accommodation. The work is planned around the searches and seasonal needs that matter to your business.
Yes. The aim is to give marketplace customers a strong direct alternative, not to pretend every marketplace booking will disappear. We build useful pages, clear booking routes, reviews, tracking and paid landing pages around the booking engine you already use. Marketplaces may charge suppliers typically around 20 to 30 per cent per booking. Moving even part of that demand to your own website can make the build pay for itself many times over.
Yes. The no upfront option costs £199 a month on a 24 month term, with no setup fee. It includes a template site built for your trade, hosting, Website Care and the AI Receptionist. This is intended for businesses that want to start now without the upfront cost. It is different from the standard build packages, which are paid 50 per cent on signature and 50 per cent at launch.
The website is built for your business and is yours to use. We do not want you trapped with a site that cannot support your next step. We can explain the practical arrangements for your website address, content, booking connections and access during the proposal. Website Care remains required for clients using our managed setup. If you later need changes, new pages or seasonal updates, support can be added.
Monthly billing starts when the website launches, with a 12 month minimum term and monthly billing thereafter. The term applies to the ongoing monthly service you choose. The no upfront option is different because it has a 24 month term and no setup fee. We explain the payment dates, included work and selected modules before signature. All prices exclude VAT, and modules can be added at any time.
Yes. We are based in Newcastle upon Tyne and work with businesses across the UK. Our North East home patch includes Gateshead, Sunderland, Durham, North Shields, South Shields, Whitley Bay, Wallsend, Jarrow, Washington, Cramlington and Blyth. For clubs elsewhere, planning and support can happen online. We take time to understand your course, booking engine, visitor types and seasonal operating pattern before building.

Where we work

Working across the UK

We build local landing pages for every town you cover. These are the areas we work in most often.

Newcastle upon Tyne Gateshead Sunderland Durham North Shields South Shields Whitley Bay Wallsend Jarrow Washington Cramlington Blyth Morpeth Hexham Ponteland Chester-le-Street Consett Gosforth Jesmond Heaton Tynemouth Killingworth Houghton-le-Spring Seaham Bedlington

References

Useful links for a golf club

The bodies and tools a golf club deals with, plus where to go next on our site.

Next step

Get a fixed price for your golf club website

Tell us the golf club work you want more of and the towns you cover. We will send back a real number with a scope attached, not a range.

Start your quote