Take More Axe Throwing Bookings Direct

A message saying "How much for a party?" gives your team work without enough information to price it quickly. We create forms that ask the useful questions first. They can capture the preferred date, group size, occasion, age range, package choice, food needs and any important access requirements.

The details arrive in a clear format, so you can reply with the right package instead of starting a long back-and-forth. A corporate organiser may need an invoice and private room. A stag group may need a package, food and a firm start time. A family group may need age guidance and safety information.

Your quote and contact forms can include:

Date and time preferences

Number of guests and group type

Package and food choices

Budget and invoice details

Questions about access or safety

A first-time customer cannot judge your instructors, lanes or atmosphere from the street. Reviews help them decide whether your venue is well organised, welcoming and worth the money. They also help people compare you with other activities when several venues appear in the same search.

We set up a simple follow-up process after each booking. Customers receive a prompt while the experience is still fresh. The message can point happy customers towards Google, while giving unhappy customers a private route to tell you what went wrong. That gives you useful feedback without waiting for a complaint to arrive publicly.

Your website can also show proof in the places where it matters most. We can add customer comments, venue photos, safety information, group images and answers to common objections. A strong page helps an organiser feel confident before asking ten friends to commit to a date.

Calls often arrive when instructors are explaining safety rules, the bar is busy or a group is checking in. Missed calls can mean lost bookings, especially when someone is comparing venues and wants an answer now. Our AI Receptionist answers 24/7 in your business name, so callers are not left wondering whether you are open.

It takes the useful details, such as the preferred date, group size, event type and booking question. It can sort urgency and text the information to you immediately. Your team can then call back with the right answer, rather than trying to remember a number from a missed call.

The AI Receptionist costs £169 a month. Website Care and the receptionist together cost £199 a month, saving £29. It does not replace your team. It makes sure enquiries are captured when your team cannot answer, including evenings and busy weekends.

Some dates need more help than others. January can bring new-year activity searches. Spring and summer can bring stag, hen and group bookings. Quiet weekdays may need a different offer from busy Saturday evenings. Google Ads lets you appear when people are actively searching for an activity and ready to check dates.

Our Google Ads Management costs £449 a month. We manage campaigns, bids, budgets, advert wording, unwanted searches and the pages people land on. Ad spend is paid directly to Google. We never add a mark-up. You receive a monthly reporting call that explains what happened in plain English.

We also track what happens after the click. That can show whether an advert led to a completed booking, a phone call, a quote request or a useful group enquiry. You can then make decisions based on real jobs, not just how many people saw an advert.

A new website needs regular attention if it is going to keep bringing in different types of customer. Our SEO and Content service costs £249 a month. It includes two useful pages or articles each month, local search work, Google Business Profile posts, trusted business listing work, position tracking and monthly reporting.

Content can cover the questions your team answers every week. It might explain what to wear, how waivers work, whether beginners are welcome, what happens during a session or how to plan a stag party. It can also target nearby towns and specific occasions, without filling your site with empty words.

You can add Automated Social Media for £99 a month. We plan, write and post content to Facebook and Instagram. You approve a month at a time. The Intelligent Marketing Coach costs £49 a month and gives you weekly marketing tasks built around your venue, so you always know what to do next.

Direct Booking costs £2,495. It suits a venue that needs a credible booking website around its current system. It includes experience pages, booking routes, local search basics, payment guidance and clear calls to book. Booking Growth costs £3,995 and is the option most operators should take when direct bookings are a serious priority.

Booking Growth gives more room for group packages, location pages, campaign landing pages, review generation and tracking. It is built to shift demand away from marketplaces and onto your own website. Tourism Pro starts from £5,995 for operators with real inventory, several experiences or more complex operational needs. Bespoke platforms are quoted separately from £10,000.

Every client needs Website Care at £59 a month. It includes hosting, security protection, daily backups, software updates, uptime checks, up to 30 minutes of content changes each month and email support. If you want to start without the upfront build cost, the no upfront option is £199 a month over 24 months, with no setup fee. It includes a template site for your trade, hosting, care and the AI receptionist.